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Image Metrics Buys Avatar Technology Firm

socalTECH

Santa Monica-based Image Metrics , a publicly held developer of facial animation technology for the entertainment industry, said today that it has acquired Character-FX , a firm which develops avatar creation technology. Image Metrics went public via a reverse merger in March, and is now listed OTCBB. READ MORE>>.

Metrics 133
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Interview with Matthias Galica, ShareSquare

socalTECH

Online dating is all about acquisition, and maximizing the ROI for people coming in, and figuring out how that corresponds to their lifetime value. In that market, there are literally no ROI metrics. The best metrics are estimated impressions. This was especially true in music and entertainment. READ MORE>>.

Startup 220
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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Rumored to have turned down acquisition offers from Yahoo and Facebook. Hollywood Walk of Fame. If you’re an entrepreneur make sure you watch the video for that segment alone. It’s awesome. Foursquare.

Zag 248
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Let’s Get Weird, a SXSW Interactive Recap (2014)

Tech Zulu Event

Joergen Aaboe – Momentfeed , combining life foot traffic with reduced customer acquisition costs. Alex Taub – Social Rank , Twitter metrics and engagement tool. Ryan Magnussen – Grail , making content curation on the web even easier. Hermoione Way – Vibease , world’s first wearable smart vibrator.

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Interview with Zach James and Rich Raddon, MOVIECLIPS.COM

socalTECH

Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film. We represented Google in the acquisition of YouTube. It seems most venture investors have been very shy about investing in Hollywood content related ventures. So, online video was right in my wheel house.

Startup 190
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LA TECH SUMMIT Celebrates Los Angeles’s Phenomenal Growth

LATechDigest

In addition to talks dedicated to VR, AR, drones, and Hollywood convergence, Cedars Techstars graduates Silversheet, Home Hero, and Applied VR discussed the futures of healthcare, while ZipRecruiter and ChowNow talked about the challenges of scaling their startups for success.