socalTECH

JANUARY 19, 2012

Santa Monica-based Image Metrics is announcing today that it is spinning off its FACEWARE product line to a new company, Faceware Technologies Inc. The companies said that Faceware Technologies will be led by Ron Ryder, currently the CFO and COO of Image Metrics, during the transition. READ MORE>>.

Metrics 145

Metrics Product Santa Monica Technology 145

Startup Professionals Musings

AUGUST 24, 2022

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). You must have a strong Chief Marketing Officer (CMO) with a clear strategy for spending, and metrics to gauge results. Are you making the proper investment, and is it paying off?

Custom 100

Custom Acquisition Customer Technical Review 100

Startup Professionals Musings

DECEMBER 17, 2013

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100

Metrics Technical Review Sales Statistics 100

SoCal CTO

MARCH 11, 2010

Part of those questions are around Startup Metrics. This aligns with understanding the the core business model: Get Users (= Acquisition, Referral) Drive Usage (= Activation, Retention) Make Money (= Monetize) (and Lifetime Value is a good one) Of course, that’s a big part of what the investor wants as well.

Metrics 159

Metrics Search Engine Optimization Startup Ideas 159

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas.

Metrics 57

Metrics Funding Startup Custom 57

SoCal Tech Calendar

DECEMBER 2, 2009

Tuesday, December 8, 2009 -- Caltech Executive Education: Successful Acquisition Integration. Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations.

Acquisition 100

Acquisition CalTech IP Metrics 100

Startup Professionals Musings

NOVEMBER 14, 2012

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106

Metrics Startup Sales Statistics 106

SoCal Tech Calendar

MARCH 3, 2009

Monday, March 9, 2009 -- Caltech Executive Education: Successful Acquisition Integration. Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations.

Acquisition 100

Acquisition CalTech Metrics Education 100

SoCal CTO

MARCH 1, 2010

Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs , February 2, 2010 Looks at the critical equation around customer acquisition cost vs. customer lifetime value similar to what I discussed in Startup Metrics but in more depth. Great stuff. How Unique Is A Unique Visitor? -

Pricing 150

Pricing Acquisition Customer Custom 150

SoCal Tech Calendar

NOVEMBER 13, 2008

Wednesday, November 19, 2008 -- Caltech Executive Education: Successful Acquisition Integration. Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations.

Acquisition 100

Acquisition CalTech Metrics Education 100

Berkonomics

FEBRUARY 25, 2021

Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program. And the first thing in marketing is to adapt your product or service to the needs of the marketplace. Adapt (again)!

Marketing 156

Marketing Metrics Education Resource 156

Berkonomics

NOVEMBER 19, 2020

Back when we were all trying to figure out the real value of traffic on the web, investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments.

Metrics 296

Metrics Sites Advertising Web 296

Startup Professionals Musings

APRIL 21, 2023

It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Once a new product is launched, a key metric is the ratio of new product sales to overall sales. Set milestones and meet them. Ownership. Net result and reward. Reward your people.

Coach 137

Coach Metrics Competition Ideas 137

Berkonomics

JUNE 16, 2022

We can invent lots of metrics to measure progress for a leader, including revenue, profit, employee satisfaction, cost containment, percentage of available market, and more. There are many roads to Rio, so they say. But there is one overwhelming method of appraising the effectiveness of a business leader.

Resource 156

Resource Satisfaction Metrics Course 156

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

JULY 14, 2017

Financial details of the acquisition were not announced. According to EDF RE, the Switch Station 1 and Switch Station 2 Solar Projects, currently under construction, will supply power to NV Energy under three Power Purchase Agreements.

San Diego 113

San Diego Metrics Acquisition Help 113

socalTECH

FEBRUARY 10, 2015

Curby develops software for valet parking operators, including reporting, metrics, and other enterprise features. CurbStand said the acquisition will help it expand into new customer categories, including lodging chains, healthcare institutions and municipalities. Financial details of the buy were not disclosed. READ MORE>>.

Metrics 100

Metrics Acquisition Mobile Los Angeles 100

Both Sides of the Table

SEPTEMBER 15, 2022

What You Can Learn From Public Markets It doesn’t really take a genius to realize that what happens in the public markets will filter back to the private markets because the ultimate exit of these companies is either an IPO or an acquisition (often by a public company whose valuation is fixed daily by the market).

Venture Capital 416

Venture Capital Marketing Technical Review Seed Funding 416

Startup Professionals Musings

SEPTEMBER 11, 2021

Obviously this definition is generic, so my first recommendation is that you take the lead in defining traction metrics for your startup, and then selling your results convincingly to investors. Customer acquisition cost. In the consumer world, groups like Consumer Reports , will give you similar credibility, if positive.

Startup 121

Startup Metrics Custom Customer 121

Startup Professionals Musings

OCTOBER 18, 2023

New startup founders keep all the operating metrics they need in their head. The best sale or acquisition is a gradual one, where the acquirer gets to know you through formal and informal relationships. At minimum, you need to get an exit advisor to keep you on course. Set your startup health gauges and use them.

Startup 99

Startup Entrepreneur Metrics Acquisition 99

Startup Professionals Musings

JULY 25, 2020

It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Once a new product is launched, a key metric is the ratio of new product sales to overall sales. Set milestones and meet them. Ownership. Net result and reward. Reward your people.

Metrics 144

Metrics Coach Social Network Competition 144

socalTECH

MARCH 21, 2016

TrueCar, which provides upfront pricing on vehicles to automotive buyers, has already been tracking similar metrics for new cars; the new data and awards comes thanks to the acquisition of ALG, a provider of automotive residual value projections, back in 2011. READ MORE>>.

Truecar 100

Truecar Santa Monica Metrics Pricing 100

Berkonomics

AUGUST 7, 2014

Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program. And the first thing in marketing is to adapt your product or service to the needs of the marketplace. Measure the results of your changed program in as many ways as possible.

Marketing 176

Marketing Metrics Education Resource 176

Startup Professionals Musings

DECEMBER 13, 2019

Some chaos is normal in every new business, but many wait far too long before they install metrics based on “best practices,” and fail to attack obvious bottlenecks with a vengeance. Yet I still see expense budgets based on traditional channels, with no strict metrics on cost of customer acquisition by channel, or lifetime customer value.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

OCTOBER 13, 2021

Yahoo has been an example of a company which expanded in all directions through 53 acquisitions, to the point where most customers were confused, and it was overtaken by Google as your main search engine. Hypermetricemia – metrics for everything. Make sure your vision is clear and communicated.

Metrics 133

Metrics Product Yahoo Customer 133

Startup Professionals Musings

JANUARY 9, 2021

New startup founders keep all the operating metrics they need in their head. The best sale or acquisition is a gradual one, where the acquirer gets to know you through formal and informal relationships. At minimum, you need to get an exit advisor to keep you on course. Set your startup health gauges and use them.

Startup 173

Startup Entrepreneur Metrics Acquisition 173

Startup Professionals Musings

AUGUST 21, 2021

Explosive growth to an enterprise normally requires a scalable sales model, a well-documented process with incentives, training, and metrics for tracking and management. Utilize mergers and acquisitions to accelerate growth. As you might imagine, even with the proper planning, mergers and acquisitions are difficult to pull off.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Use metrics to assess needs and growth economics.

Custom 114

Custom Customer Metrics Satisfaction 114

SoCal CTO

MARCH 11, 2013

If you do build the MVP and show it to them, they will ask you about your metrics. They really want metrics, not a product. The real question you should be asking is "When I've built this product and show you the following metrics, would you invest?"

Metrics 264

Metrics Venture Capital News Product 264

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

APRIL 28, 2021

No matter how passionately you believe that everyone needs one, and positive feedback from friends and early adopters (false positives), before you invest in scaling the business, make sure you set and meet good metrics in cost of customer acquisition, recurring sales, and margin. Mergers and acquisitions also require new skills.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments.

Metrics 207

Metrics Sites Advertising Web 207

Startup Professionals Musings

AUGUST 1, 2021

You never have the time and resources for International expansion, acquisitions, venture capital investors, or going public. Data – Define a handful of key metrics to free you from managing personalities, egos, subjective issues, emotions, and intangibles. Your growth has stopped, and you feel frustrated and unsure what to do next.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Startup Professionals Musings

OCTOBER 14, 2022

The key elements of leadership in a company, both individual and organizational, are less tangible, but very critical in setting a market value for investment, acquisition, or going public. In the investment community, these leadership elements are often called “goodwill.”

Technical Review 129

Technical Review Funding Organization Metrics 129

socalTECH

DECEMBER 15, 2011

Los Angeles-based Live Nation Entertainment said today that it has acquired a provider of media metrics and analytics, BigChampagne Media Measurement. BigChampagne provides media metrics about entertainment and online audiences. Financial details of the buy were not disclosed.

Beverly Hills 154

Beverly Hills Metrics Entertainment Media 154

Startup Professionals Musings

MAY 1, 2019

With the real data from that surge, you need to take a hard look at business model realities, cost of customer acquisition, inventory costs, and other key metrics. Document processes and metrics for economies of scale. Key metrics for scaling, such as customer loyalty, are very important after initial rollout.

Metrics 86

Metrics Startup Training Customer 86

Both Sides of the Table

JANUARY 25, 2015

Nowhere is this more obvious than eCommerce where many companies juice growth through massive over-spending on customer acquisition only to hit a break wall when consumers don’t love the brand and keep coming back once the heroine-induced traffic disappears. Not vanity metrics. Push yourself hard to be honest with yourself.

Product 150

Product Startup Metrics Technical Review 150