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Vivendi Cuts Stake In Activision Blizzard

socalTECH

Santa Monica-based videogame publisher Activision Blizzard announced late Wednesday that Vivendi S.A. is planning to sell 41,499,689 shares of Activision Blizzard common stock, in a public offering. Those shares represent half of Vivendi''s stake in Activision Blizzard, and is worth around $866M. READ MORE>>.

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Activision Ties With Flurry

socalTECH

Santa Monica-based Activision , via its subsidiary Activision Publishing, said today that it is in a strategic relationship with Flurry , a provider of mobile application, advertising, and analytics software. According to Activision, Flurry will help the firm to establish a new mobile publishing initiative. READ MORE>>.

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LA Gets Another New Startup Venture Capital Firm, 3Rodeo

socalTECH

Los Angeles-based 3Rodeo , a brand venture capital investment firm led by former Hulu executive Noah Heller, says it is targeting investments in startups in Los Angeles. Size of the new fund was not announced. Size of the new fund was not announced.

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Greenfly Gets $8.4M For Influencer Marketing Software

socalTECH

The funding included NBA player Chris Paul, as well as Verance Capital, Higher Ground Labs, DD Venture Capital, SW19 Ventures, LinkinFirm and Allievo Capital plus previous investors Go4it Capital, Elysian Park Ventures, Alpha Edison and Iconica Partners. in a strategic growth round.

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Maestro nets $15 million for its interactive commerce, community and engagement tools for livestreams

TechCrunch LA

Existing investors like SeventySix Capital, The Strand Partners, Stadia Ventures, Hersh Interactive Group, and Transcend Fund, as well as early Zoom employees Richard Gatchalian and Aaron Lewis, also participated. . “The third piece is a developer ecosystem,” Evans said.

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Mythical Games Lands $75M For NFT Games

socalTECH

The startup--which says its founders are from Activision, Oculus, EA and Zynga, plus Stubhub and Charles Schwab--said the funding was led by WestCap. The round also included 01 Advisors and Gary Vaynerchuk's VaynerFund, along with Galaxy Digital, Javelin Venture Partners, Alumni Ventures, and Struck Capital.

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ENVOY Network Raises $2.5M For NFT Effort

socalTECH

The funding came from 3comma, Prometheus Labs, Solidity Ventures, Spark Digital Capital, Paribus, Kyros Ventures, Stakely.vc and Maven Capital. ENVOY Network said its advisors include Austin Kramer (former Head of Dance, Spotify), Miranda Huybers (Nvidia, Activision, Paul Doherty (AIA President and CEO, The Digit Group, Inc.),