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APRIL 24, 2017

Pet sitting and dog walking marketplace operator Rover.com --which just acquired Santa Monica-based DogVacay last month--has has launched a big re-branding as "The Dog People", in its first, national advertising campaign. and more than 75,000 active dog walkers. million in marketing this year. READ MORE>>.

Santa Monica 113

Santa Monica Advertising Activity Networking 113

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JANUARY 22, 2013

Los Angeles-based investor Siemer Ventures has backed social media advertising and analytics firm Optimal , Optimal said Monday. READ MORE>>.

Southern California 159

Southern California Social Media Advertising Media 159

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NOVEMBER 14, 2012

In an example of the rising interest of big advertisers in mobile social sharing site Instagram , auto maker BMW is dangling the chance to be the official BMW Instagram photographer to Instagram users who snap and post photos of local BMWs.

Orange County 185

Orange County SoCal Southern California Social Media 185

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JUNE 8, 2011

We also have a partnership with Trion Media, which is one of the largest content providers to the radio industry. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. As part of that, I built a ton of relationships at Active.

Platform 263

Platform Training Software Review Advertising 263

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AUGUST 23, 2019

According to report this week, abuse of the communications and advertising features of Los Angeles-based Snapchat is playing a significant role in the sale of firearms outlawed in California. However, the recent arrests show how easy it is for criminals to bypass those rules on any social networking platform. READ MORE>>.

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Snapchat Report Social Network Advertising 100

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AUGUST 20, 2009

Last Week, Calabasas-based Masher Media announced it had received a round of angel funding from the Tech Coast Angels to fund its development of MyMiniPeeps (www.myminipeeps.com), a virtual world for children. Tags: entrepreneur startup kids children video videogame game content world virtual myminipeeps media masher gunther sherry.

Media 150

Media Tech Coast Angels Social Network Content 150

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AUGUST 16, 2017

The two said they hope to encourage things like sending a "kind text" or leaving encouragement on someone's selfie, which they say can "drive intentional, positive change in online activity and translate to lifelong habits." The two are encouraging a social media campaign around the hashtag #EveryDayVacay. READ MORE>>.

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Social Media Los Angeles Media Activity 100

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JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments.

Social Media 235

Social Media Demand Activity Marketing 235

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DECEMBER 11, 2008

Mediaplex, the technology division of online advertising firm ValueClick, has ventured into the behavioral targeting arena, with a new product, the firm said yesterday. The division of Westlake Village-based ValueClick said that its new product will allow advertisers to segment their qualified customers, based on prior activity on the web.

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Westlake Village Advertising Web Examples 100

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JANUARY 11, 2019

Anne Kavanaugh: Currently, our network is over 14,000 drivesr, and we are active in New York, Austin, and our newest markets are LA, DC, and Philadelphia. That was my first time in buying and selling of digital advertising. So how far along are you on this now? We'll have ten more markets by the end of March this year.

Startup 113

Startup Advertising Marketing Platform 113

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MAY 24, 2011

We are seeing lots of traction in the 14 cities we are live in, and people are wanting to work with us, including bands, PR people, management firms, the venues themselves, and local advertisers. It's really been word of mouth, really viral, because we've never advertised. That's now what we're advertising. READ MORE>>.

Social Media 241

Social Media Startup Sites Advertising 241

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SEPTEMBER 20, 2010

Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets. Internet Brands had gone public just three years ago.

Internet Brands 190

Internet Brands Westlake Village Woodland Hills Beverly Hills 190

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FEBRUARY 1, 2012

Los Angeles-based Social Rewards , which operates an online, loyalty program which rewards users for social media activity for brands, has raised $600,000 in a seed funding round. Social Rewards was founded by Joseph Morin and Mike Uesugi.

Tech Coast Angels 164

Tech Coast Angels Seed Funding Social Media Los Angeles 164

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NOVEMBER 19, 2018

Kanaan Jemili: uCast Global is a digital media company that is looking at creating a scalable global solution for online video. 3 very active, 3 have been deployed. The second ones are media brand and companies and we have several of those brands on our platform. We caught up with Kanaan to learn more about uCast Global.

Content 113

Content Startup Mobile Media 113

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JANUARY 11, 2019

Anne Kavanagh: Currently, our network is over 14,000 drivesr, and we are active in New York, Austin, and our newest markets are LA, DC, and Philadelphia. That was my first time in buying and selling of digital advertising. So how far along are you on this now? We'll have ten more markets by the end of March this year.

Startup 100

Startup Advertising Marketing Platform 100

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FEBRUARY 13, 2009

Yesterday, Google announced that it was shutting down its Google Audio efforts--the search engine giant's efforts to try to sell radio advertising. I believe that the advertisers they started with were probably disappointed that the cost per customer acquisition was not the same as search. Broadcast isn't like that.

Google 124

Google Advertising Media Startup 124

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DECEMBER 11, 2018

And, if you're a social platform, is there a way to monetize all that activity happening on your service? When you look at social messaging, and talk about social messaging, we're talking about social media, text messaging, email, and chat applications. Jordan Glazier: Wildfire has developed a platform for monetizing social messaging.

San Diego 159

San Diego Social Media Commerce Snapchat 159

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APRIL 15, 2010

Media and Entertainment was at $55.5M in investments, IT services--which includes many online advertising firms--was at $35.15M in investments. Other major areas of investment were Medical Devices and Equipment, with $131.46M in investments and Biotechnology, with $77.6M.

Southern California 208

Southern California Orange County Invest GRP Partners 208

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MARCH 10, 2017

In 2013, Facebook local pages, Google Pages, and Yelp were not all that active. That change, from most of the activity on brand assets to having all that activity on location assets, is the biggest change since then. � Instead, we'd tell them, we'll help you leverage them.

Google 127

Google Paid Search Mobile Activity 127

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APRIL 14, 2011

He was also the founder of Wallstrip, which he sold to CBS back in 2007, is an investor in a significant number of web and social media companies. You're quite an active investor, as well - are you still making investments? Advertising is one of our revenue streams right now, but not our core focus. Thanks, and good luck!

Ideas 248

Ideas Web Startup Content 248

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NOVEMBER 9, 2012

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. The now-public. Rubicon Project. is a good place for employees.

Technical Review 279

Technical Review Company Companies Southern California 279

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SEPTEMBER 7, 2010

What that means, is that essentially, when you play the game, you collect gold when you farm or engage in any activity. Zac Brandenberg: I've been in the advertising space, and in online advertising and interactive for much of the last ten years. We also have in-game currency, which is not premium. READ MORE>>.

Beverly Hills 182

Beverly Hills Advertising Design Activity 182

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FEBRUARY 4, 2009

The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. We sell advertising and have been very fortunate to have the best brands advertise on our network.

Entertainment 100

Entertainment Advertising Hollywood Startup 100

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FEBRUARY 24, 2010

And second, that Curate Media will be the corporate brand and organizing unit. There's also an extremely important media aspect to the model. About 1/3 of our model is around display or standard media. Second, we look at advertising/brand/and marketer appeal for that audience. It's an inherent element of product activity.

Content 165

Content Demand Sites Media 165

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FEBRUARY 23, 2009

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. We call it storytelling media.

News 124

News Advertising Press Sites 124

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OCTOBER 15, 2008

This morning, Woodland Hills-based FatTail (www.fattail.com) announced a venture round from Velocity Interactive Group for its software for managing online advertising. Ross Levinsohn is a board member at FatTail and a venture capitalist at Velocity Interactive (www.velocityig.com), and headed up Fox Interactive Media's buy of MySpace.

Advertising 100

Advertising Media Startup Woodland Hills 100

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FEBRUARY 10, 2009

It does the work for them, and uses the data to make intelligent recommendations specifically for that person's advertiser. Addressing the other point, of automated tools--led by companies like Google, which allows advertisers to manage their own campaigns--have actually opened up a door to us.

Advertising 127

Advertising Startup Sales Woodland Hills 127

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FEBRUARY 28, 2011

The company was formed originally to use video as a conversational essence in the social media world. Adam Bruce, the founder of the company, also started Streetfire, which ended up as a web site with lots of views but which was difficult for advertisers to participate with. Bill Kelley: AutoStream is a relatively new company.

Content 214

Content Startup Tool Advertising 214

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APRIL 15, 2016

Los Angeles-based Gatsby (www.thinkgatsby.com) has come up with a way to combine both ways to promote social sharing, as well as reduce shopping cart abandonment, via discounts which change depending on your social influence and sharing activity. We spoke with co-founder Brett Bernstein. Explain how Gatsby works? So far, it's been promising.

Social Media 100

Social Media Social Network Examples Startup 100

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SEPTEMBER 28, 2018

We can take a group of customers and figure out who has been to the store in the last six months, and set up a promotion to offer them 20 percent off, and reach those customers through digital media, emails, and other channels, allowing businesses to really re-engage their guests. We can also merge that with their own, online data.

Startup 113

Startup Custom Customer Sales 113

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JUNE 5, 2012

I'm still a co-founder with CrossCut Ventures, and am now active more in an operating partner role. Brian Garrett: The way I describe it, is it's a fashion, media, and commerce company. They're designing in a glass tower, and pushing that through a traditional wholesale and retail channel, and hoping to create demand from advertising.

Startup 182

Startup Commerce Design Media 182

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JANUARY 7, 2015

In particular, it''s a safe, well connected market, and it''s easy to get around for trading, and it''s also easy for us to reach via media. You''ll see in our advertising and in our messaging that there is lots of activity focused on the mom demographic. What''s been driving adoption so far in San Diego? READ MORE>>.

San Diego 100

San Diego Mobile Marketing Sites 100

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SEPTEMBER 30, 2009

The fund--started by Brian Garrett and Rick Smith --has been focused on digital media investments, and so far has made investments in six companies. We're describing ourselves as a micro-cap venture fund, focused on digital media opportunities in the emerging ecosystem of Southern California. What do you mean by infrastructure?

Southern California 153

Southern California Startup Rustic Canyon Palomar 153

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SEPTEMBER 27, 2010

We set up a digital media fund, which had the goal of investing in new digital media properties, ideas, and concepts. The digital media fund funded the company, and it's unique, in that Ross Levinsohn and I are incubating it ourselves in our office, and are running the company today. Mickie Rosen: There are a couple of things.

Incubator 239

Incubator Startup Web Technical Review 239

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AUGUST 20, 2010

The company was founded in 2007, and the initial emphasis was to deliver to end users a personalized content portal on their smart phone, learning what they like anticipate what they'd like to see, and pay for it using personalized advertising. We did a successful trial in 2008. So how does this fit into the mobile world and B2B?

Content 189

Content Screening Mobile Customer 189

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OCTOBER 1, 2010

For today's profile, we decided to talk with Taher Scherzay , Founder of FavRav (www.FavRav.com), a Los Angeles-based firm which has created a Facebook application to help small businesses find customers through social media, and also allow consumers to better tap the referral network of their friends. What's the idea behind FavRav?

Startup 193

Startup Newsletter Custom Customer 193

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NOVEMBER 13, 2015

One technique has been creating real life, loyalty and rewards to users for their activity. Culver City-based Lootsie (www.lootsie.com) has createe a product which ties together those loyalty reward programs with the advertising and marketing efforts of brands, to help both those mobile developers and marketers.

Mobile 100

Mobile Culver City Startup Examples 100