socalTECH

JANUARY 19, 2010

Beverly Hills-based Hydra Network , an online performance-based ad network, has been restructured in a deal where an investor group, Hydra Group led by Hydra founder and CEO, Zac Bradenberg, is purchasing the assets of Hydra LLC , the original owner of the ad network. Financial details of the acquisition were not disclosed.

Beverly Hills 154

Beverly Hills Advertising Acquisition Networking 154

socalTECH

MARCH 10, 2010

Beverly Hills-based cost-per-action (CPA) advertising network Hydra announced today that the firm has cut over 15,000 of its active publishers, as a part of a bid to increase the quality of its network. The firm said it is looking to better serve the needs of its premium advertisers. READ MORE>>.

Beverly Hills 162

Beverly Hills Advertising Networking Web 162

socalTECH

MARCH 25, 2010

Beverly Hills-based CPA advertising network operator Hydra announced today that it has signed an exclusive deal with Hollywood-based Meteor Games , to help the social gaming firm sign up new players, and to also extend out its ad inventory. Tags: hydra advertising network internet. READ MORE>>.

Beverly Hills 140

Beverly Hills Glendale Advertising Hollywood 140

socalTECH

MAY 3, 2010

Beverly Hills-based Hydra , which operates a cost-per-action (CPA) advertising network, said Monday that it has named Michelle Andino to Director of Campaign Management, as part of a new department focused on campaign management. Andino has been at Hydra for the last five years. READ MORE>>.

Beverly Hills 133

Beverly Hills Advertising Networking 133

socalTECH

OCTOBER 5, 2009

Beverly Hills-based Hydra , an operator of a cost-per-action (CPA) advertising network, said today that it has linked with Aliso Viejo-based CitizenHawk , a provider of trademark protection and domain name services. According to the firms, the deal calls for CitizenHawk to offer "domain recovery services" to Hydra advertisers.

Beverly Hills 133

Beverly Hills Advertising Patents Networking 133

socalTECH

AUGUST 4, 2009

Beverly Hills-based Hydra , which operates a cost-per-action (CPA) advertising network, disclosed Tuesday afternoon that the firm is in a partnership with brand monitoring firm BrandVerity. Tags: hydra advertising brandverity. Financial details on the business deal was not disclosed. READ MORE>>.

Beverly Hills 145

Beverly Hills Yahoo Advertising Google 145

SoCal Tech Calendar

JANUARY 21, 2011

Thursday, January 27, 2011 -- Beverly Hills Bar Assoc. Lunch - 3rd Annual State of Evolving Media Address. Leading IP and new media lawyer James D. See [link] (more)

Beverly Hills 113

Beverly Hills Media IP Social Network 113

socalTECH

MAY 28, 2009

Beverly Hills-based Hydra , which operates a cost-per-action advertising network, reported Thursday that it has named Rachel Corcoran as the firm's Director of Compliance. Hydra runs performance-based advertising on Internet sites. Tags: hydra executive advertising online. READ MORE>>.

Beverly Hills 100

Beverly Hills Advertising Report Sites 100

socalTECH

FEBRUARY 4, 2010

Beverly Hills-based Hydra has launched a new, proprietary ad campaign tracking software product it is calling HNv2, the firm said Thursday. Tags: hydra advertising network software. READ MORE>>.

Beverly Hills 124

Beverly Hills Software Advertising Networking 124

socalTECH

AUGUST 26, 2009

Beverly Hills-based Hydra LLC , an Internet advertising company which has been seeing major growth in the last couple of years, has apparently hit a major snag, as the company has become embroiled in lawsuits associated with the departure of three of the four founding partners at the firm. which controls the company's board.

Beverly Hills 124

Beverly Hills Journal Advertising Los Angeles 124

socalTECH

JANUARY 22, 2010

Beverly Hills-based Hydra Media , the cost-per-action (CPA) advertising network, has new funding in hand and legal issues behind it, and is now looking upmarket, the firm told socalTECH in an interview Thursday. How does the firm hope to attract more large brand advertisers? READ MORE>>.

Beverly Hills 165

Beverly Hills Funding Advertising SoCalTech 165

socalTECH

OCTOBER 20, 2009

Woodland Hills-based ReachLocal , a provider of local search advertising services, has topped Deloitte's 2009 Technology Fast 500 list, an annual listing of companies ranked by their five year growth rates. According to the list, ReachLocal topped the list with a five-year, fiscal growth rate of 146,050 percent.

ReachLocal 124

ReachLocal Woodland Hills Beverly Hills Cerritos 124

socalTECH

SEPTEMBER 20, 2010

Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets. Internet Brands had gone public just three years ago.

Internet Brands 190

Internet Brands Westlake Village Woodland Hills Beverly Hills 190

socalTECH

DECEMBER 23, 2016

This year's fest has expanded to included panels on how to grow your startup internationally, maintain your company culture, manage developers in multiple countries, and reach mainstream audiences using TV advertising combined with digital. I was waiting to try a VR demo, when director Bryan Singer came in to try it too.

Marina Del Rey 100

Marina Del Rey Dollar Shave Club Beverly Hills Startup 100

socalTECH

DECEMBER 30, 2015

Our first investment in the new fund was a $12 million investment in Beverly Hills based MediaPlatform. Just this year alone we have studied 3,400 North American enterprise software companies including many in SoCal and dug in deep on over 200 of these companies.

Capital 100

Capital Beverly Hills Artificial Inteligence Equity 100

socalTECH

DECEMBER 9, 2008

Los Angeles is rapidly gaining a reputation as being the center of the Internet advertising world, for good reason, with a large number of online advertising firms located within and around Los Angeles. One of those firms is Hydra (www.hydranetwork.com), which is a cost-per-action affiliate advertising network.

Advertising 100

Advertising Beverly Hills Customer Networking 100

socalTECH

DECEMBER 9, 2008

Los Angeles is rapidly gaining a reputation as being the center of the Internet advertising world, for good reason, with a large number of online advertising firms located within and around Los Angeles. One of those firms is Hydra (www.hydranetwork.com), which is a cost-per-action affiliate advertising network.

Advertising 100

Advertising Beverly Hills Customer Networking 100

socalTECH

SEPTEMBER 7, 2010

A few weeks ago, Beverly Hills-based Meteor Games , the latest startup from the founders of NeoPets, announced that it had hired Zac Brandenberg as its CEO. Zac Brandenberg: I've been in the advertising space, and in online advertising and interactive for much of the last ten years.

Beverly Hills 182

Beverly Hills Advertising Design Activity 182

Tech Zulu Event

JUNE 10, 2014

Malibu and Beverly Hills have long been hot neighborhoods for entertainment execs. Executives from Sony Pictures, Disney and Interscope Records are among those who recently purchased homes, joining residents who are executives from Google and 72andSunny , the advertising agency also housed here in Playa Vista. In West L.A.,

Entertainment 108

Entertainment Santa Monica Journal Belkin 108

socalTECH

MAY 4, 2016

Brian Tan: We make our money on advertising. You might be familiar with Entourage, and how they are always going to the Urth Caffe in Beverly Hills. How do you make money in all of this? There's a non-intrusive, banner ad on the site. percent for transactions, which we pass on to consumers, and we get a portion of that.

Beverly Hills 100

Beverly Hills Startup Sites Los Angeles 100

Tech Zulu Event

OCTOBER 19, 2012

The West Coast biannual AdAge Social TV conference took place in Beverly Hills earlier this week. Advertising on Facebook before the launch of show, in the middle and during hiatus keeps engagement high, discovery and fandom higher. The television industry gets it, they need Twitter.

Conference 78

Conference Beverly Hills Social Media Media 78

socalTECH

FEBRUARY 15, 2019

However, being that I started a tutoring agency when I was 18, Beverly Hills Academics, I was able to understand the logistics on how to operate hyper-locally from the beginning, so HeyTutor could spend money on developing a platform where we knew exactly what we were doing. That's a great question.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Tech Zulu Event

DECEMBER 16, 2011

After college I came back to Los Angeles to work in the advertising industry. Since out first event we’ve done large parties at high profiled locations such as, The London, SLS (in Beverly Hills), and The Viceroy (in Santa Monica). Talia, tell me a little about yourself. Entertainment. While at E!,

Santa Monica 74

Santa Monica Startup Beverly Hills Orange County 74

Tech Zulu Event

AUGUST 9, 2010

Moreover, viewers embrace interactivity, intensifying programmers’ relationships with advertisers. A half-hour dramedy centering around two publicists - the sexy and savvy Karen James, a failed actress/writer from the Midwest, and Brett Sloan, the silver-tongued jaded trust fund kid from Beverly Hills.

OCTANE 78

OCTANE Beverly Hills Southern California Content 78

SoCal Delicious

OCTOBER 8, 2012

Last November, the Web-search giant opened a flashy new office in Venice to focus on engineering, sales and advertising; the company will lease close to a quarter-million square feet in the neighborhood by 2014. David Sacks, a corporate vice president at Microsoft, owns a Beverly Hills house where Quentin Tarantino filmed "Pulp Fiction.".

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Both Sides of the Table

JANUARY 13, 2016

And of course once you dominate a show like Real Housewives of Beverly Hills you get to make derivative versions in Atlanta, New York, New Jersey, etc. And the more you succeed the more advertisers in search of endemic audiences want to advertise with you.

Company 150

Company Companies Netflix Content 150