Nativo Gets $3.5M For Native Advertising Technology
socalTECH
APRIL 23, 2013
Los Angeles-based Nativo , the online advertising technology firm led by Justin Choi, has raised $3.5M Nativo''s technology revolves around inserting sponsored content into the site of publishers automatically. The technique has drawn some fire for making it difficult for readers to discern between actual content and ads.
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