Remove Advertising Remove Entertainment Remove Metrics Remove Networking
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Interview with Matthias Galica, ShareSquare

socalTECH

For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. The objects we are focused on are out-of-home advertising. In that market, there are literally no ROI metrics.

Startup 220
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Siemer Summit: Connecting Global Digital Media & Technology Leaders

Tech Zulu Event

The event attracted over 500 distinguished attendees from around the world in the digital media and technology industry including advertising, media, data, eCommerce, software, social and gaming. The event also showcased a variety of promising startups from digital media, mobile, cloud, entertainment, advertising, and eCommerce.

Media 84
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Take Back Your Internet, Leave Klout

Tech Zulu Event

These metrics-application rely on our need to know our “value” and will only continue to perpetuate the dilution of online engagement. The inverted logic loop of Klout works like this, “If you use a social network and connect to the right people, and they reshare what you share, and so on, we’ll give you a biscuit.”

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110K Tweets Per Minute, The Walking Dead, Nintendo TVii & More | AdAge Social TV Conference Recap

Tech Zulu Event

Facebook’s head of media and entertainment, Kay Madati, knows a thing or two about television. Advertising on Facebook before the launch of show, in the middle and during hiatus keeps engagement high, discovery and fandom higher. They all gather different metrics. The television industry gets it, they need Twitter.

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Marketing The Funniest Site On The Internet With Patrick Starzan of Funny or Die

Tech Zulu Event

How much of FOD advertising is focused on the internet rather then more traditional channels? Funny Or Die doesn’t do any advertising. No social network has stood the test of time. I think the biggest weakness to any social network is also it’s greatest strength; the community. I have this conversation all the time.

Sites 61
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Product Manager Entrepreneur Mark Geller

SoCal CTO

Visible networking is turning into a really great opportunity to get to know people better, get to meet new people, and have some interesting conversations. to work on an entertainment-related technology project and have stayed ever since. and also to local advertisements. Tell me a bit about your background.

Product 150
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Interview with Clark Landry, Maple Media

socalTECH

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. A lot of what we've been looking at are the metrics. What's the idea behind Maple Media?

Media 153