Berkonomics

MAY 30, 2019

Growing weary of paid advertisements. We have grown more than a bit weary of most advertising, no matter in what form. We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment (eight seconds.).

Case Study 120

Case Study Study Custom Customer 120

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

socalTECH

AUGUST 30, 2010

Los Angeles-based Mail.com , the online media network run by Jay Penske, is being sued by The Gross Family Foundation, a New York-based charity, over its use of "FASHION ROCKS" to advertise and promote its own multimedia services.

Advertising 182

Advertising Entertainment Media Competition 182

socalTECH

MAY 10, 2011

Los Angeles-based BUZZMEDIA , the online entertainment blog and web publisher, is trumpeting its ranking today by comScore as one of the sites with the highest young adult reach. BUZZMEDIA said that 18-34 year olds are more likely to be found on its site than on Facebook and other sites.

Buzznet 225

Buzznet Blogging Sites Entertainment 225

InfoChachkie

JULY 16, 2012

Coull Offers Advertisers Video Skimlinks. Others shun translucent run-of-site Google ads, because they are distracting and monetize at extremely low rates. A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets.

Customer 226

Customer Custom Entrepreneur Advertising 226

Berkonomics

JUNE 30, 2012

We have grown more than a bit weary of most advertising, no matter in what form. We are constantly bombarded by ads in multiple types of media, to the extent that we most often tune them out unless particularly entertaining from the first moment. Dave’s book: Positioning. The only named solution will have been yours.

Case Study 212

Case Study Study Social Network Advertising 212

socalTECH

FEBRUARY 4, 2013

We caught up with Dan to hear about how the firm is going beyond online sales, and making shopping online for fashion as much entertainment as e-commerce. Dan Murillo: Little Black Back is what we call an entertainment shopping company. We think there is a new category of the e-commerce and shopping sector, the entertainment sector.

Commerce 153

Commerce Sites Entertainment Social Network 153

socalTECH

JANUARY 27, 2011

Nick Higgins: Adconion was founded six years ago as an advertising network. That was on the heels of CEO and Founder Tyler Moebius having several ventures into another ad network. Joost and our network serves as a platform for us to syndicate our content, using both the Joost player and the ad network combined.

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

MAY 14, 2013

We caught up with founder Evan Britton about how his company has created the top site in the Internet niche of celebrity birthdays, and how that intense focus on a single niche--and user experience- has paid off for the company in terms of user engagement and growth. That was the genesis of the site. It was discouraging.

Google 236

Google Sites Startup Web 236

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 100

Gorilla Nation AtomicOnline Media Web 100

Tech Zulu Event

SEPTEMBER 4, 2012

Today they say its Africa’s largest and fastest growing social networking utility with over 4,000 daily new sign-ups. They also add that LAGbook ranks #2 in the city of Yaba-Lagos, where the social network was incepted, and #37 in the city of Hirtshal, Denmark. We create a social network for students of the University of Lagos.

Social Network 100

Social Network Networking Advertising Startup 100

socalTECH

MAY 27, 2011

TeenSpot's entertainment and community website is a moderated, social networking and chat site, focused exclusively on teenagers. The site includes message boards about movies, fashion, celebrities, music, and more. Financial terms of the acquisition were not disclosed. READ MORE>>.

Gorilla Nation 133

Gorilla Nation Social Media Social Network Entertainment 133

socalTECH

FEBRUARY 1, 2011

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. Entertainment is confusing--we didn't make investments in pure content plays. Robert Flynn: Yes.

Startup 162

Startup Content Advertising Sites 162

InfoChachkie

JULY 5, 2012

Coull Offers Advertisers Video Skimlinks. <JG Others shun translucent run-of-site Google ads, because they are distracting and monetize at extremely low rates. A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets.

Customer 133

Customer Custom Entrepreneur Advertising 133

InfoChachkie

JULY 9, 2012

Mark Suster , fellow venture capitalist and serial entrepreneur, has written extensively about YouTube’s evolution from dogs-on-skateboards to its current status as an entertainment medium rivaling cable television networks. Feeding The New Networks. Mark provides an excellent primer regarding the future of Internet TV HERE.

Google 133

Google Develop Development Funding 133

socalTECH

JULY 20, 2011

Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. We spoke with Jennifer about what HitFix is looking to do, her own background, and how HitFix is different from the many celebrity gossip and news sites out there.

News 173

News Entertainment Startup Bertelsmann 173

InfoChachkie

AUGUST 7, 2013

Entertainment." In the same way, video creators and Multi-channel Networks (MCNs) must utilize YouTube''s distribution clout to gain subscribers, views and brand awareness. What follows is a blow-by-blow account of the convention''s Industry Day keynotes, which focused on the current and future status of the online video ecosystem.

Course 190

Course Advertising Social Media Content 190

socalTECH

JANUARY 24, 2011

For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. The objects we are focused on are out-of-home advertising. This was especially true in music and entertainment.

Startup 220

Startup West Hollywood Metrics Entertainment 220

Tech Zulu Event

JULY 26, 2011

Vice President of Brand & Entertainment Sales; Partners with brands, agencies & entertainment studios/networks for live broadcasted events in addition to fulfilling advertising solutions, integrated marketing, & sponsorship opportunities; Formerly worked at MySpace Video & NBCU Digital. .

Entertainment 74

Entertainment Networking Advertising Web 74

socalTECH

OCTOBER 4, 2012

We teach people how to make web series and video for the web, and specifically for sites like YouTube, and independent networks like Flip and Dailymotion. We teach through video tutorials, with courses around specific sites, like how to make content for FunnyorDie, taught by one of the staff writers from FunnyOrDie.

Web 187

Web Content Startup Education 187

Tech Zulu Event

MAY 21, 2012

We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more. Maker exclusively represents talent such as RayWilliamJohnson, ShayCarl, KassemG, and the number one Moms’ Network on YouTube: TheMomsView. Vice President, Owned & Operated Networks.

Content 80

Content Silver Lake Electronic Arts THQ 80

Tech Zulu Event

SEPTEMBER 13, 2011

Patrick is the man behind all the marketing aspects of what could be called one of the funniest sites on the web. How do you market the Funniest site on the internet? How much of FOD advertising is focused on the internet rather then more traditional channels? Funny Or Die doesn’t do any advertising.

Sites 61

Sites Marketing Social Media Tips 61

socalTECH

AUGUST 20, 2009

We spoke with Sherry Gunther, CEO and founder of the firm, earlier this week to get a better look at the company and the dynamics behind the virtual world market nowadays--as well as why Sherry decided to make the jump from the world of entertainment media to online. Kids really need a deeper level of interaction.

Media 150

Media Tech Coast Angels Social Network Content 150

socalTECH

JULY 6, 2009

We recently caught up with CEO Jonno Wells to talk about the firm and its expanding network of web sites. First off, tell us about your network of sites? Our products are also syndicated into newspapers and web sites around the country. It's now a one-stop shop for surfer's entertainment, plus a utility portal.

Web 140

Web Content Mobile Sites 140

socalTECH

AUGUST 10, 2009

Our interview this morning is with Babette Pepaj , CEO and founder of BakeSpace (www.bakespace.com), a local Los Angeles startup focused on social networking around food. We caught up with Babette to get the story behind the site, and how the site helped her escape from the world of reality television. What is BakeSpace?

Social Network 174

Social Network Startup Sites Networking 174

socalTECH

AUGUST 17, 2020

If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things. One of the things we have learned, is that shopping is entertainment, too, and we're seeing that apps that make products more entertaining can also enable people to make money as well.

Help 113

Help Commerce Platform Orange County 113

socalTECH

JULY 18, 2012

One way is to create your own, custom video clip which you can share via email, text message, or through a social networking site like Facebook. They can then share that across a social network. Now, we're doing a push with a social agency, and are just starting to pull the trigger on advertising.

Social Network 246

Social Network Mobile Media Examples 246

socalTECH

AUGUST 20, 2010

The company was founded in 2007, and the initial emphasis was to deliver to end users a personalized content portal on their smart phone, learning what they like anticipate what they'd like to see, and pay for it using personalized advertising. We did a successful trial in 2008. Patrick Kennedy: We have customers of different kinds.

Content 189

Content Screening Mobile Customer 189

Startup Professionals Musings

SEPTEMBER 3, 2013

Broadcast sponsorships and advertising. If your B2B contacts check-in regularly at certain types of locations (entertainment venues, stores, etc.) then you may want to consider potential sponsorships or advertising opportunities with that business or venue. Branded entertainment. Channel incentives or rewards.

Competition 84

Competition Entertainment Advertising Social Media 84

Tech Zulu Event

OCTOBER 24, 2013

A quarterly event series seeking to dive deep into what comes next in technology, and giving you the opportunity to experience it first hand with the gadgets on site. Scot has been an entrepreneur and executive responsible for the launch of several interactive entertainment ventures. Before G4, Scot founded All Games Network (AGN).

Technical Review 76

Technical Review Technology Activision Entertainment 76

Tech Zulu Event

SEPTEMBER 12, 2012

SXSWi has listed the following information on their site: If you or someone you know is doing amazing work with technology to help their community, nominate them for a chance to win a scholarship to attend SXSW Interactive. Culture and Entertainment. Immersive Entertainment – Sensation to Imagination. Culture and Entertainment.

Entertainment 73

Entertainment Startup eBook Outsource Development 73

socalTECH

DECEMBER 1, 2008

Haim's background is in media and the entertainment industry, for several decades. He's an entrepreneur and operating executive, and has made investments in companies like Univision--the largest television network in the U.S.--where where he is Chairman. Richard Yen: We're fairly broad in respect to digital media.

Southern California 100

Southern California Media Venture Capital Invest 100

socalTECH

DECEMBER 1, 2008

Haim's background is in media and the entertainment industry, for several decades. He's an entrepreneur and operating executive, and has made investments in companies like Univision--the largest television network in the U.S.--where where he is Chairman. Richard Yen: We're fairly broad in respect to digital media.

Capital 100

Capital Southern California Media Venture Capital 100

socalTECH

MARCH 3, 2011

One of those he mentioned was Hark (www.hark.com), an online site which allows users to find and share sound bites and audio clips from movies and elsewhere. So, we spun up the site, and got it up and going in the middle of 2008, and it just took off, particularly right after the elections. How is the company funded and backed?

Redpoint 201

Redpoint Startup Content .Net 201

Tech Zulu Event

SEPTEMBER 29, 2014

Yekra Theater does not send viewers to a specific site to their movies, it keeps them in the same place and prevents any distractions and confusions from the viewers. Music and movies provide two different forms of entertainment. Business Entertainment Startups Movie Yekra' Yekra changes the way studios market their movies.

Screening 76

Screening Content Entertainment Netflix 76

Tech Zulu Event

JULY 15, 2013

Industry-specific networking site Kaleio , has partnered with Indeed.com to include both national and international job listings within the Kaleio Marketplace in a move that is expected to make it a one-stop professional networking and business tool for students and the non-executive workforce. Marketing & Advertising.

Yahoo 100

Yahoo Platform Social Network Tool 100

Tech Zulu Event

JULY 13, 2012

Barnett encouraged people to prepare themselves now and get involved, “If you’re a company, create your profile and start creating your network of future investors. The site caters to people that pay out-of-pocket for their healthcare needs. This will most likely take event in January 2013.

Startup 85

Startup Miramar Venture Capital Santa Monica 85