Tech Zulu Event

NOVEMBER 11, 2013

Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. LA Tech Summit takes place the following day and takes a more comprehensive look at the entire tech eco-system in Los Angeles, not just Hollywood.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

SEPTEMBER 18, 2013

The company''s platform has been used to create many advertising campaigns, including those in the Super Bowl. tongal content hollywood crowdsourcing feature film video filmmaker documentary' READ MORE>>.

Hollywood 189

Hollywood Sites Google Content 189

socalTECH

JULY 27, 2010

As part of the expansion into 3D, Break also said it will help advertisers via 3D ad formats and incorporation of 3D video into its advertising products and ad-server. Tags: break media content publishing hollywood. READ MORE>>.

Media 178

Media Hollywood Advertising Entertainment 178

socalTECH

SEPTEMBER 27, 2010

Los Angeles-based SVnetwork , the brand advertising network and operator of SocialVibe, said this morning that it has named Chris Rooke as SVP of Business Development and Strategic Partnerships. Rooke was most recently SVP of Interactive Media at CBS Television Distribution and King World Productions. READ MORE>>.

Redpoint 113

Redpoint Hollywood Advertising Content 113

socalTECH

MARCH 25, 2010

West Hollywood-based Citysearch announced today that it has hired on Christophe Louvion--the former CTO of Gorilla Nation Media--as its Chief Technology Officer and Senior Vice President of Core Products. Tags: citysearch christophe louvion gorilla nation executive internet advertising. READ MORE>>.

Gorilla Nation 133

Gorilla Nation CitySearch West Hollywood CTO Hire 133

socalTECH

FEBRUARY 26, 2009

Los Angeles- and New York-based PlaceVine , which operates a web-based service to connect brands and agencies to product placement opportunities in film, television, and new media, said Wednesday that it has scored a round of seed financing from a New York-based angel fund, NYCSeed. Amount of the investment was not disclosed. READ MORE>>.

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Seed Funding Funding Hollywood Web 100

Both Sides of the Table

JUNE 20, 2014

I have been saying privately for years now that I believe online video will evolve into fragmented distribution (my next online video post) and vertical production. They have production facilities in Mexico where they have been creating lower-cost video for traditional TV for many years and they pivoted this facility to producing for YouTube.

Invest 291

Invest Content Media Networking 291

Tech Zulu Event

JUNE 28, 2012

Panels were based at hubs including Leadership, Branding / Advertising, Social Media, Entrepreneurs, Community and more. “It’s great to get the tech and Hollywood communities together to celebrate digital innovation,” said Kevin Winston, creator of the Silicon Beach Fest, and Digital LA CEO/Founder. Geeks Unite.

Hollywood 67

Hollywood Technical Review Startup Rustic Canyon 67

socalTECH

NOVEMBER 17, 2011

Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. Sara Bordo: My co-founder, Brad Sexton and I, both come from the Hollywood studio world. The vision we have and the product suite is really exciting.

Paramount 187

Paramount Entertainment Hollywood Content 187

socalTECH

OCTOBER 30, 2017

Amazon Studios , the content production arm of Amazon , says it is planning a move to Culver City from its location in Santa Monica. The new location will house Amazon Studios, IMDb, Amazon Video and World Wide Advertising. According to Amazon, it currently has more than 700 employees in Santa Monica. READ MORE>>.

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Culver City Santa Monica Advertising Content 124

socalTECH

JANUARY 9, 2013

Southern California is the center of the entertainment industry, which not only includes the world of Hollywood, movies and film, and television, but is also the home of the music industry. The firm's products are an example of what applying technology, and smartphones and tablets, can do for music education.

Southern California 254

Southern California Startup Sherman Oaks Venice 254

socalTECH

MAY 12, 2017

On the flip side of that, we're working with advertisers, reaching young or predominately young, high engaged audiences with their products, through branded content and other strategies, to help those advertisers reach and engage this audience. Matt Levin: I came from Optimist TV, where I was head of product there.

Media 177

Media Content Platform Artificial Inteligence 177

TechCrunch LA

SEPTEMBER 6, 2018

They dominate the media, have accrued millions of fans on social networks and have branched into retail, fashion, production and more. While the primary goal is to help grow the fan-creator relationship, Popbase is also aimed at enabling YouTubers to monetize their brand through in-app purchases and advertising around content.

Help 115

Help Startup Activision Media 115

Both Sides of the Table

SEPTEMBER 17, 2013

So what happens when production is reduced by 99% and distribution bends to infinity? Video production & distribution is becoming much more programatic. That would be like selling physical consumer products and deciding not to sell at Walmart. That is the definition of Disruptive Technology. MSN & AOL.

Company 339

Company Companies Technical Review Content 339

socalTECH

JANUARY 11, 2019

The product is an app, available for them. In the product world, you build a product, craft a marketing strategy, and acquire a user or customer. That was my first time in buying and selling of digital advertising. Anne Kavanaugh: At a high level, we're a music discovery network powered by ride share driver's.

Startup 113

Startup Advertising Marketing Platform 113

socalTECH

FEBRUARY 4, 2009

The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. We sell advertising and have been very fortunate to have the best brands advertise on our network.

Entertainment 100

Entertainment Advertising Hollywood Startup 100

InfoChachkie

AUGUST 7, 2013

Once WalMart has helped you establish your brand, it will then be possible to sell premium products via other channels, such as boutique shops or even directly to consumers. As I write this article, Crash Course stands at 83% of its pledge goal, with nearly 10,800 fans funding the show''s production costs for its upcoming season.

Course 190

Course Advertising Social Media Content 190

Startup Professionals Musings

FEBRUARY 4, 2017

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Remember Hollywood secrets. Products are the new services.

Marketing 82

Marketing Demand Startup Custom 82

Tech Zulu Event

MAY 7, 2012

VENUE HUBS Will Have Themed Panel Content: Hollywood (Viceroy) : Movies Go Social, Music Goes Social, on how movie studios, labels and startups use new tech tools to promote content. Productivity (BetterWorks @ Silicon Beach House) : small biz productivity. Advertising : Agencies rock digital, TBA.

Startup 106

Startup Press Hollywood Email 106

socalTECH

JANUARY 18, 2019

We haven't done any paid marketing or advertising, but more and more companies are finding us, and our business has started developing. Since then, we have had our chargers on movie studio sets for actors and crew to use for major Hollywood movies, and have also supplied charging equipment for motorcycle companies.

Startup 243

Startup Customer Custom Entrepreneur 243

socalTECH

JANUARY 11, 2019

The product is an app, available for them. In the product world, you build a product, craft a marketing strategy, and acquire a user or customer. That was my first time in buying and selling of digital advertising. Anne Kavanagh: At a high level, we're a music discovery network powered by ride share driver's.

Startup 100

Startup Advertising Marketing Platform 100

Both Sides of the Table

SEPTEMBER 9, 2009

In the meantime I signed up for his product and began playing around with it to get a sense myself for how it works before our next encounter. It had the graphics of a highly produced Hollywood-like video with the voice-over of the cheesiest television commercial presenter you could imagine. Sir, what do you actually do???

Venture Capital 288

Venture Capital Startup Advertising Yahoo 288

socalTECH

OCTOBER 12, 2020

We're startng with advertising, but we want to do a really good job and not have things look like NASCAR. We think we can do the job with limited advertising and sponsored advertising, with a little bit of programmatic ads. I've worked on multiple apps and products at Wonderful in Los Angeles, where I am one of the partners.

Startup 113

Startup Netflix Ideas Content 113

Startup Professionals Musings

OCTOBER 5, 2013

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Remember Hollywood secrets. Products are the new services. Want control?

Marketing 104

Marketing Demand Startup Custom 104

socalTECH

FEBRUARY 29, 2016

The NYAG said that doing so violated a number of laws in New York, as well as FTC rules which prohibit the deceptive practice of endorsing a product or service, that fails to disclose material connections between the endorser and the sponsoring advertiser. READ MORE>>.

Advertising 100

Advertising Los Angeles Content Networking 100

socalTECH

JANUARY 3, 2014

We''ve already integrated Twitter and Facebook, and our product is in its earliest MVP, and it''s now out there. After we alpha tested an early version of this, I decided I really wanted to pursue it, and pursue it as a full scale product. You were in Chicago; did you move here to work on this? I quit my job and decided to move here.

Entertainment 206

Entertainment Startup Southern California Netflix 206

socalTECH

OCTOBER 4, 2012

We also talk about creating things specifically for the web, how to distribute on the web, and how to build a revenue stream aside from advertising revenue. He's been working Hollywood, too, and is a real Cinderella story. Michael Tringe: I went to USC film school, and graduated with a MFA in film production.

Web 187

Web Content Startup Education 187

socalTECH

MAY 4, 2011

Norgard has been keeping Namesake close to the vest, but we were able to visit him at the firm's headquarters in West Hollywood, where he gave us an overview of what the firm is doing. Norgard is a serial entrepreneur, having co-founded NewRoo (acquired by Fox Interactive Media/MySpace) and co-founding Twitter advertising startup Ad.ly.

Social Network 273

Social Network Startup West Hollywood Ideas 273

Tech Zulu Event

AUGUST 21, 2013

These fans have a personal relationship with the stars unlike traditional Hollywood. Stephanie Lin, Senior Marketing Director at BareMinerals, a brand who had a huge booth offering free makeovers to attendees, said that they are moving away from traditional advertising. You have to be there to appreciate it.

Conference 99

Conference Hollywood Content Media 99

Tech Zulu Event

SEPTEMBER 23, 2013

These innovative products ranged from digital comic books to sports data analysis. The afternoon began with a fireside chat with Albert Cheng, the Executive Vice President and Chief Product Officer of Digital Media at Disney/ABC Television Group. Startup Pitch Competition. The event ended with three final panels.

USC 98

USC Cornerstone OnDemand Southern California Netflix 98

socalTECH

JANUARY 24, 2011

The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Matthias Galica: My last role was as a product manager for another local startup, Woome.com, an online dating site. Who uses your service, and why?

Startup 220

Startup West Hollywood Metrics Entertainment 220

Startup Professionals Musings

SEPTEMBER 2, 2012

Viral marketing and word-of-mouth are not enough these days to make your product and brand visible in the relentless onslaught of new promotional media out there today. Innovation in marketing is perhaps more important than product innovation. Remember Hollywood secrets. Products are the new services. Want control?

Customer 100

Customer Custom Marketing Demand 100

socalTECH

MAY 10, 2012

Beer and his co-founder saw that promising, talented actors and actresses did not have a good way to truly break into the industry, and decided to combine the world of digital video with Hollywood to give some of that talent a chance to break into the industry through his new startup, StarCast Auditions (www.starcastauditions.com).

Startup 229

Startup Hollywood Ideas Content 229

socalTECH

JANUARY 27, 2011

Nick Higgins: Adconion was founded six years ago as an advertising network. We put it all together, for consumers, for platform, and for brand advertisers to connect with their consumers. Nick Higgins: Besides the fact that our CEO likes to surf and ski, we've got a deep focus on Hollywood and content. Why the expansion here?

Santa Monica 149

Santa Monica Content Platform Networking 149

socalTECH

NOVEMBER 28, 2012

The startup--created by Robert Earl (Founder and CEO of Planet Hollywood), Grant Hosford (formerly of eHarmony), and Connell (formerly of Nokia)--is using the Internet to arrange group dates at local restaurants, to connect people in person and offline. I had helped launched music products at Nokia, and they put us together.

San Diego 264

San Diego Hollywood Mobile eHarmony 264

Both Sides of the Table

JULY 1, 2010

The consumer product they’ve created is called TrueCar. Money to be used for hiring and additional product development. Hollywood Walk of Fame. Offers two products: Palantir Government and Palantir Finance. Palantir’s products are used for integrating, visualizing, and analyzing multiple large datasets.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

APRIL 23, 2013

If you have people who are obsessed with getting your production just right, and that it has got be perfect, you''re never going to make it. People who are overworried about production are never going to be able to a production right anyway. Cenk Uygur: There''s an old cliche, which is you don''t want to make things perfect.

Media 196

Media News Startup Technical Review 196