article thumbnail

Hulu To Launch Programmatic Marketplace

socalTECH

Los Angeles-based streaming television provider Hulu is launching its own, private programmatic advertising marketplace , which will make all of its live and on-demand TV inventory available to advertisers, according to a report. The programmatic marketplace is set to launch on January 1st. READ MORE>>.

Hulu 113
article thumbnail

Hulu Sets Sales VP

socalTECH

Los Angeles-based Hulu said today that it has named a new Senior Vice President of Sales. According to Hulu, it has named Peter Naylor--who was previously Executive Vice President of Ad Sales for NBC News Digital--to the position. hulu sales executive video streaming content television' READ MORE>>.

Hulu 153
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hulu: Six Million Hulu Plus Users, New In-Stream Purchasing

socalTECH

Los Angeles-based streaming television provider Hulu said today that its Hulu Plus subscription service has just passed six million subscribers, which it credited to both exclusive access to broadcast and cable shows, as well as its own original content effort, Hulu Originals. READ MORE>>.

Hulu 147
article thumbnail

Hulu Gears Up For Super Bowl

socalTECH

Los Angeles-based Hulu is gearing up once again for the Super Bowl, and recently launched its Hulu AdZone. Hulu will also be posting, in real time, the new crop of ads are they unveiled during the big game. Hulu will also be posting, in real time, the new crop of ads are they unveiled during the big game.

Hulu 153
article thumbnail

Hulu Launches 2013 AdZone For Super Bowl Ads

socalTECH

Fans of the advertising which rolls out with the Super Bowl will be happy to see that Hulu has once again rolled out its Hulu AdZone , to highlight all of the Super Bowl advertising which will debut again this year at Super Bowl XLVII.

Hulu 178
article thumbnail

Hulu Reopens Super Bowl Ad Site

socalTECH

Los Angeles-based streaming television service Hulu has re-opened its Super Bowl advertising site, sponsored again this year by Toyota. Hulu''s AdZone features all of the Super Bowl ads from prior years, and also will be featuring new ads released on game day. READ MORE>>.

Hulu 100
article thumbnail

Hulu Confirms Plans For Live TV Streaming Service

socalTECH

Los Angeles-based Hulu confirmed today at its Upfront event in New York that it indeed is planning to roll out a live, TV streaming service next year. Hulu's Upfront offers up a look into Hulu's shows and business to major advertisers. READ MORE>>.

Hulu 100