socalTECH

AUGUST 10, 2012

Los Angeles-based Rubicon Project said today that it has passed Google in the latest, comScore Media Metrix monthly ranking of Ad Focus properties. Rubicon reports that the the July 2012 comScore ranking found that Rubicon Project now reaches 96.2% of the U.S. READ MORE>>.

Advertising 147

Advertising Google Report Networking 147

socalTECH

FEBRUARY 24, 2010

has invested in a Chinese provider of online advertising. Yoyi Media provides targeted advertising and demographics to Chinese web sites. Steamboat has offices in Shanghai and Hong Kong in addition to Los Angeles. Tags: steamboat venture capital ventures disney walt yoyi media china internet advertising.

Steamboat Ventures 157

Steamboat Ventures Advertising Burbank Venture Capital 157

socalTECH

FEBRUARY 18, 2010

Los Angeles-based Internet Brands said Thursday that it has acquired seven consumer websites, as part of an expansion of its health and home vertical markets. Internet Brands' Bob Brisco said the acquired companies all have strong organic traffic, and revenues from a mix of small, medium, and large advertisers. READ MORE>>.

Internet Brands 150

Internet Brands Web Sites Advertising 150

socalTECH

APRIL 30, 2013

Los Angeles-based Rubicon Project says today that it is one of the "fastest growing ad technology companies in history". growth realtime exchange advertising online project rubicon' Rubicon is venture backed by Clearstone Venture Partners, IDG Ventures, Mayfield, News Corp., The company was founded in 2007. READ MORE>>.

Custom 220

Custom Customer Clearstone Journal 220

socalTECH

AUGUST 15, 2014

Los Angeles-based Kixer (www.kixer.com) has figured out one way--which is to connect those mobile users with ads from app developers, who have the opposite problem of trying to boost their user base. You see users moving to a platform that doesn''t monetize advertising as well. They''re even one of our advertisers right now.

Mobile 124

Mobile Web Artificial Inteligence Technical Review 124

SoCal CTO

OCTOBER 14, 2009

In 1986 I started an advertising and public relations firm to serve software and hardware companies, which became a marketing consulting business ( www.Allen.com ) when I moved to L.A. We’re pleased with its growth but, as with any Web-based business, we’re looking for additional organizations we can help. What keeps you up at night?

Los Angeles 150

Los Angeles Networking Marketing Startup 150

socalTECH

JULY 8, 2019

Los Angeles-based health messaging startup Curogram , a new startup developing a web-based, SMS app for the healthcare market, has been selected as a finalist for the Publicis Health Media Disruption Garage Competition, according to the company. READ MORE>>.

Competition 113

Competition Startup Advertising Web 113

socalTECH

OCTOBER 2, 2018

Geocities , the original Southern California internet startup--which was founded all the way back in 1994 in Los Angeles--will finally disappear completely from the Internet, as Yahoo said today that it will shut down its Japanese Geocities site. Geocities was one of the first Internet IPOs out of Los Angeles, and sold to Yahoo for $4.5

Beverly Hills 133

Beverly Hills Sites Yahoo Southern California 133

TechCrunch LA

AUGUST 7, 2019

So podcasters can manage their direct advertising, but they give PodcastOne the ability to slot in ads that the company chooses across any of the podcasts that agree to be hosted on the service. PodcastOne , the celebrity podcasting network from the founder of radio powerhouse WestwoodOne, is launching a free hosting platform for podcasters.

Platform 237

Platform Advertising Los Angeles Networking 237

socalTECH

DECEMBER 10, 2010

Thanks to all of our sponsors and advertisers, who make our coverage of Southern. It's the source for keeping a pulse on the dynamic world of technology, reaching venture capitalists, angel investors, entrepreneurs, CEOs, social media. Thanks this week to our sponsors and advertisers, which include Clearstone. Advertisers.

SoCalTech 127

SoCalTech Advertising Rustic Canyon Glendale 127

socalTECH

DECEMBER 21, 2016

Los Angeles-based advertising marketplace operator Rubicon Project and its partner White Ops , a provider of human verification services for the digital ad market, said their combined efforts have protected buyers on sellers on Rubicon's marketplace from a major Russian advertising fraud effort uncovered this month.

Advertising 100

Advertising Web Los Angeles Networking 100

socalTECH

MARCH 11, 2019

Los Angeles-based private equity investor K1 Investment Management has acquired Digital Pharmacist , a software development firm which helps pharmacists manage refill reminders and other marketing. The deal was worth $125M. Digital Pharmacist says it provides its services to over 7,500 pharmacists. READ MORE>>.

Invest 113

Invest Newsletter Social Media Equity 113

socalTECH

OCTOBER 16, 2008

Los Angeles-based magnify360, a provider of web page optimization tools, has lauched a new product for optimizing Google AdWords advertising, the firm announced today. magnify360 provides software which automatically adapts web pages to individual visitors, to tailor and personalize the web content those users see.

Advertising 100

Advertising Tool Yahoo Google 100

socalTECH

FEBRUARY 13, 2012

Los Angeles-based OpenX , the developer of online advertising serving software, reported today that it has achieved its first full quarter of profitability, and is has exceeded an annual run rate of $100M. OpenX develops online ad serving software, which is used by web publishers to display web advertising.

OpenX 174

OpenX Advertising Web Los Angeles 174

socalTECH

OCTOBER 5, 2015

Los Angeles-based audio advertising exchange operator Triton Digital said today that it is launching a new, programmatic audio advertising exchange in France, after inking a partnership with French company NRJ Global. Financial aspects fo the deal were not announced. READ MORE>>.

Advertising 100

Advertising Web Los Angeles Mobile 100

socalTECH

OCTOBER 23, 2013

Los Angeles-based online and mobile advertising technology developer OpenX Technologies has launched a new system it says helps publishers forecast their traffic and manage their advertising inventory. openx advertising serving forecasting publisher publishing server software' READ MORE>>.

OpenX 147

OpenX Advertising Web Los Angeles 147

socalTECH

NOVEMBER 20, 2014

Los Angeles-based FastPay , which offers up financial products specifically aimed at advertising driven businesses, said this morning that it has raised $15M in a funding round. The company, which is led by Jed Simon, said the funding came from Oak HC/FT. READ MORE>>.

Advertising 157

Advertising Web Los Angeles Mobile 157

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Los Angeles-based executive search for emerging growth companies. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network.

Southern California 113

Southern California Advertising IP Orange County 113

socalTECH

FEBRUARY 23, 2016

Los Angeles-based programmatic advertising marketplace and technology provider OpenX has rolled out a new product aimed at the mobile app market, according to the company. OpenX said it has launched OpenX Bidder for Apps, an extension of its software for the desktop and mobile web, which works on mobile app inventory.

OpenX 100

OpenX Mobile Product Advertising 100

Tech Zulu Event

OCTOBER 31, 2011

BlogWorld and New Media Expo 2011 comes to Los Angeles and its finally here. Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. Jace Hall is the President and founder of HDFILMS INC.

Los Angeles 75

Los Angeles Angel Social Media Media 75

Tech Zulu Event

SEPTEMBER 19, 2012

Created by founder Toby Daniels , Social Media Week Los Angeles will focus this series of discussions around the theme of “Empowering Change Through Collaboration.” Monday: Los Angeles – The Social City. Why Los Angeles Is The Next Silicon Valley. Thursday: Advertising and Marketing.

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

SEPTEMBER 15, 2008

Los Angeles-based MySpace announced a lineup of advertisers who will be sponsoring the firm's new MySpace Music site this morning, saying that it has signed four brands who will be integrated sponsors of the site. Financial impact of the ad deals was not disclosed. READ MORE>>

Advertising 100

Advertising Sites Web Los Angeles 100

socalTECH

MAY 1, 2013

In a move to better convert visitors to its site--and adapt to the increasingly mobile, tablet-centric world-- Los Angeles-based Savings.com said Wednesday that it has launched a brand new, homepage and responsive web design. savingscom savings coupon deal homepage redesign mobile tablet advertising' READ MORE>>.

Design 154

Design Web Design Advertising Mobile 154

socalTECH

JUNE 4, 2012

Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. OpenX developers advertising serving software and related advertising network services, aimed at web publishers. White as its General Manager, Publisher Business - West. READ MORE>>.

OpenX 150

OpenX Advertising Web Los Angeles 150

socalTECH

APRIL 21, 2014

Los Angeles-based Oversee.net said today that it has sold its DomainSponsor domain monetization business. domainsponsor oversee merger acquisition domain domainer name monetization rook advertising' Financial terms of the sale were not announced. READ MORE>>.

Oversee.net 133

Oversee.net Advertising Web Acquisition 133

socalTECH

SEPTEMBER 18, 2015

Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Financial impact of the win was not disclosed.

OpenX 100

OpenX Media News Advertising 100

socalTECH

NOVEMBER 8, 2012

Santa Monica-based VIRURL , which is headed by Francisco Diaz-Mitoma, said today that it has launched a new widget aimed at web publishers. The firm said its new "Slideout" widget helps provide unobtrusive advertising to help publishers monetize site visitors. Diaz-Mitoma is the former founder of Titan Gaming. READ MORE>>.

Santa Monica 153

Santa Monica Content Web Advertising 153

socalTECH

MAY 13, 2014

Los Angeles-based Swagbucks , the web-based rewards and offers site, said this morning that it has raised $60M in funding--the company''s first, external capital round--and also appointed Chuck Davis as CEO of the company. According to Swagbucks, the funding round comes from Technology Crossover Ventures (TCV).

Fandango 196

Fandango Sites Advertising Web 196

socalTECH

MAY 13, 2013

Los Angeles-based Greentoe.com , which operates an online marketplace which lets people name their own price for electronics and other items, has raised a round of angel funding, the firm said today. The funding came from Parker Thompson from 500 Startups/Dave McClure. Size of the funding was not announced.

Angel 231

Angel Funding Venture Capital Entertainment 231

socalTECH

MAY 6, 2010

Los Angeles-based Gorilla Nation , which provides advertising sales for web site operators, reported today that it has renewed an agreement with eBaumsWorld.com , where it will continue to represent all of the site's ad inventory. Gorilla Nation specializes in finding brand advertisers for mid-range web sites.

Gorilla Nation 140

Gorilla Nation Advertising Web Sites 140

socalTECH

MAY 5, 2011

Los Angeles-based SocialVibe , the social advertising firm headed by Jay Samit, said Thursday afternoon that it has linked into the Facebook platform, and will allow people to earn Facebook Credits through engaging with its video engagements.

Redpoint 173

Redpoint Advertising Platform Web 173

socalTECH

AUGUST 25, 2010

Los Angeles-based Gorilla Nation , the online advertising representation firm, announced today that it has been chosen by Canadian site SouthAsianLife.com. The firm said it will represent the online advertising inventory for South Asian Life in Canada. Financial details of the win were not disclosed. READ MORE>>.

Gorilla Nation 140

Gorilla Nation Sites Advertising Web 140

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

socalTECH

NOVEMBER 21, 2012

Los Angeles-based online advertising provider SocialVibe is powering a new, web-based public service campaign to benefit Hurricane Sandy victimes, the company said yesterday afternoon. SocialVibe said the effort comes as part of a partnership with the Ad Council and United Way.

Help 147

Help Advertising Web Los Angeles 147

socalTECH

APRIL 8, 2014

Los Angeles-based Frequency , the video publishing software provider headed by Blair Harrison, has launched a new product, saying at NAB that it has launched Frequency Sync, which helps users publish their videos across the company''s range of video applications. READ MORE>>.

Services 138

Services Content Advertising Web 138

socalTECH

JUNE 21, 2011

Los Angeles-based Poptent , which operates a crowdsourcing web site for commercials and videos for brands and advertisers, said today that it has expanded into Brazil. Poptent operates a site which rewards cash to Internet users who upload their own videos for brand promotions and advertisement efforts.

Advertising 145

Advertising Demand Sites Web 145

socalTECH

MAY 25, 2010

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

Clearstone 164

Clearstone Advertising Web Equity 164