socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. tech, new media, entertainment and consumer industries. socalTECH readers. socalTECH readers. Email us at info@socaltech.com. Technology.

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SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

MAY 23, 2013

UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

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Advertising Mobile Idealab Social Media 173

socalTECH

JANUARY 8, 2020

For today's interview, we spoke to Bill Curtis , the founder of Malibu-based CurtCo Media (www.curtco.com). We spoke to Bill about CurtCo's move into the podcasting area, and why he thinks podcasting is the next frontier in media. It ends up being good for both. That, of course, is what you're selling to your advertisers.

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Media Report Advertising Content 150

socalTECH

JULY 8, 2019

Los Angeles-based health messaging startup Curogram , a new startup developing a web-based, SMS app for the healthcare market, has been selected as a finalist for the Publicis Health Media Disruption Garage Competition, according to the company. READ MORE>>.

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Competition Startup Advertising Web 113

socalTECH

MARCH 3, 2016

Santa Monica-based Pathmatics , a startup developing analytics software for analyzing the programmatic advertising market, has raised $3M in a Series A funding. BDMI's Sim Blaustein joins the company's baord with the funding. Pathmatics is led by Gabe Gottlieb, and was founded in 2010. READ MORE>>.

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Advertising Software Bertelsmann Santa Monica 100

socalTECH

AUGUST 9, 2013

What really, is happening when you place that online advertisement, and where does it go, who looks at it, and what''s really happening? All too often, those ads disappear into a maze of middlemen, and advertisers don''t really know who is seeing their ads, and why. What''s your background, and how did you get into online advertising?

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Advertising Startup CTO Coach Study 153

socalTECH

FEBRUARY 9, 2021

For today's interview, we sat down to catch up with Jon Waterman, the founder and CEO of Ad.net, to understand what the company's business is nowadays, how the company has evolved over the years, and how the company has adjusted to life during a pandemic. We pride ourselves in being able to add incremental consumers to our advertisers.

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socalTECH

JUNE 5, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. tech, new media, entertainment and consumer industries. Tags: sponsors socaltech. They include: Sponsors. Redpoint Ventures (www.redpoint.com).

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SoCalTech Southern California Rustic Canyon IP 100

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. Nanxi Liu: We started the company in the summer of 2012, with five totally random people. Explain how five strangers all ended up starting a company together, exactly?

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Social Media Media Startup Culver City 178

socalTECH

JANUARY 9, 2013

Combine that with the growing startup community here, and you end up with at. We've compiled a list of five of the startups that are revolutionizing some part of music, based here in Southern California. Miso Media. The firm has picked up funding from YCombinator, Charles River Ventures , Start Fund , and angels.

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Southern California Startup Sherman Oaks Venice 254

socalTECH

APRIL 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. 50% registration discount for friends of socalTECH. 50% registration discount for friends of socalTECH. They include: Sponsors. Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

socalTECH

JANUARY 11, 2010

Santa Barbara-based Impact Radius , a new firm which includes a number of the founders of Commission Junction, said today that it has launched a new, multi-channel performance advertising company. The firm said those tools will include software for tracking advertising, negotiating online, distribution advertising creative, and more.

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Advertising Santa Barbara Tool Media 162

socalTECH

AUGUST 22, 2014

For our profile today, we had a chat with Jonathan David , the CEO of Los Angeles-based Tapstone (www.tapstone.com), a company providing media buying and optimization. We spoke with Jonathan about the company and where it fits into the advertising market. Jonathan David: We''re essentially a media buying and optimization platform.

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Advertising Santa Monica Startup Media 230

socalTECH

SEPTEMBER 9, 2021

A new, Los Angeles-based startup, MediaKits, says it has launched a new platform aimed at helping influencers, musicians, and athletes manage their brands. The company said its platform lets its users create their own custom media kits online. The startup was founded by Kieran O'Brien and Casey Adams.

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Platform Advertising Los Angeles Media 140

socalTECH

NOVEMBER 21, 2014

Patrick Quigley: People often have the wrong perception of Vantage Media. The company started here in 2002, and we were basically an agency. We started looking to see if we could use technology disrupt the agency business, for companies serving the performance marketing area, the cost-per-sale area.

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Media Advertising Startup Platform 162

socalTECH

APRIL 9, 2015

Los Angeles-based Conversion Logic , a new startup in the cross-channel, media attribution area, said Wednesday that it has raised $4M in a seed funding round. The startup said the funding comes on top of an earlier, $1.1M The startup said the funding comes on top of an earlier, $1.1M READ MORE>>.

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Media Seed Funding Software Advertising 100

socalTECH

NOVEMBER 5, 2013

Los Angeles-based PK4 Media announced today that it has launched a new product aimed at optimizing both display and video advertising, across mobile, tablet, and online platforms. Alexander previously served at such companies as Dedicated Media, Clickshift, and ValueClick. READ MORE>>. pk4media vidoe optimization'

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Media Advertising Los Angeles Platform 138

socalTECH

MARCH 6, 2017

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. We caught up with co-founder Clark Landry to chat about his new startup, which he co-founded with Michael Ritter.

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Media Mobile Startup Acquisition 153

socalTECH

AUGUST 6, 2012

Santa Monica-based Demand Media (www.demandmedia.com) has seen its share of ups and downs as one of the highest visibility technology and media companies to come out of Southern California's technology ecosystem in recent years. What is Demand Media doing nowadays? The other thing is visual formats, and how that shows up.

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Demand Media eHow Content 240

socalTECH

MAY 12, 2017

Earlier this week, Los Angeles-based Donut Media (www.donut.media) announced a seed funding round, for its efforts to create a online, video-focused brand centered around car enthusiasts. Donut Media is venture backed by Techstars Ventures, 3311 Ventures, Fontinalis Partners and professional driver Ryan Tuerck. What is Donut Media?

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Media Content Platform Artificial Inteligence 177

socalTECH

MARCH 8, 2013

UberMedia , the Pasadena-based startup developing third party, Twitter clients and other mobile apps, said yesterday that it has launched a new mobile ad campaign product called Appvertise.

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Advertising CPC Tool Idealab 138

socalTECH

JULY 31, 2013

Santa Monica-based online advertising firm YieldMetrics has renamed itself Adomic , as part of a rebranding effort, the firm said today. The startup, which is backed by Upfront Ventures (which also just went through a renaming effort, from GRP Partners), did not say exactly why it decided to rename itself. READ MORE>>.

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GRP Partners Santa Monica Advertising Startup 168

socalTECH

APRIL 23, 2013

The world of media is in the midst of a major transition, where radio and television are no longer the powers they used to be--and there''s a clear shift towards some unknown future online. I started Young Turks back in 2002, and then, in 2006 and really towards the end of 2005, started daily web streaming for the show.

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Media News Startup Technical Review 196

socalTECH

FEBRUARY 1, 2011

Irvine-based Brand Affinity Technologies , the new startup of Ryan and Chad Steelberg, said this morning that it has launched social media campaigns for three companies. Financial details of the new social media campaign wins were not announced. Ryan and Chad Steelberg sold their last company, dMarc Broadcasting, to Google.

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Social Media Media Advertising Platform 180

socalTECH

OCTOBER 8, 2019

Swadia was most recently CEO of White Ops, a company in the digital advertising fraud prevention area, and according to The Trade Desk, has more than 20 years of experience in the technology and media industry. Swadia will be based in The Trade Desks's New York offices. Swadia reports to The Trade Desk's founder and CEO, Jeff Green.

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Ventura Incubator Advertising Platform 124

socalTECH

MAY 1, 2019

Santa Monica-based advertising startup VideoAmp said on Wednesday that it has raised a big $70M funding round, led by the Raine Group, and also included Ankona Capital, Mediaocean, and RTL Group. The company, which develops cross-platform advertising, said it will use the funding to build out its team, as well as for acquisition.

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Funding Santa Monica Advertising Platform 113

socalTECH

DECEMBER 14, 2018

Los Angeles-based fintech startup FastPay , which offers up faster access to advertising revenue for media companies, said this week that it has named Michael Wehner as its General Manager and Senior Vice President of Payments. FastPay says that Wehner will be based in New York City. READ MORE>>.

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IBM IBM Yahoo Advertising 154

socalTECH

MAY 22, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Startups Made Simple. Advertisers. Microsoft BizSpark (www.microsoft.com/bizspark) - Microsoft has launched a new program called BizSpark to give startups a helping hand. Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

MARCH 28, 2014

Los Angeles-based mobile advertising company Airpush has quietly grown to around $100M in annual revenues, according to a recent ranking from Forbes--a big surprise, as the company was completely bootstrapped by founder Asher Delug , who eschewed the usual use of venture capital and private equity to build a company to those revenue levels.

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Startup Mobile Advertising Organization 196

socalTECH

OCTOBER 8, 2012

Moviepilot , which operates an online movie discovery site, said last week that it has opened up an office on Abbot Kinney in Venice, California, as part of its expansion into Los Angeles. Elkins joins the firm from MEC, where she had run interactive media campaigns for Paramount and Dreamworks.

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Venice Paramount Advertising Los Angeles 178

socalTECH

OCTOBER 4, 2013

Santa Monica-based online advertising analytics firm Adomic has scored the top prize--and $160,000 in cash plus services--as part of the annual Siemer Silicon Beach Summit awards. startup award conference wavemaker siemer adomic' READ MORE>>.

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Santa Monica Social Media Conference Advertising 245

socalTECH

NOVEMBER 30, 2016

We take mobile behavior signals, and create actionable insights to power advertising, business intelligence, and measurement. Today, we do business with major brands and advertising agencies, including a lot of retail brands, providing them with business intelligence. Gladys Kong: As you know, we started out in mobile apps.

Advertising 100

Advertising Mobile Social Media Startup 100

socalTECH

FEBRUARY 19, 2014

Los Angeles-based Shopzilla , the online comparison shopping site owned by Symphony Technology Group (STG), announced today that it has acquired Ventura-based Connexity , the programmatic media buying company led by Dave Gross. Gross is the former founder of Internet advertising firm Fastclick. READ MORE>>.

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Ventura Advertising Incubator Acquisition 225

socalTECH

APRIL 30, 2013

The startup says it added more than 200 new publishers and 100 new buyer channels for the six months ended March 31, 2013, and that its customers now include more than 500 of the world''s premium publishers, including eBay UK, Time, ABC News, the Wall Street Journal, Tribune Company, Virgin Media, People, Universal and many others.

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Custom Customer Clearstone Journal 220

socalTECH

OCTOBER 2, 2013

San Diego-based Vionic , a developer of technology for helping companies create social media deals and promotions, said Wednesday that it has raised $900,000 in a funding round. According to the startup, which is led by Kosta Gara, its customers include The UPS Store, Office Max Mexico and Pure Barre. READ MORE>>.

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Social Media San Diego Venture Capital Advertising 183

socalTECH

MARCH 30, 2017

What's wrong with the online advertising industry? Initially, we were focused on adtech, but we have split up our team and initiated based on deploying our Blockchain-based protocol, called adChain. We just started the conversation. We've just started talking about our initiative, and how to bring Blockchain to the industry.

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Startup Advertising Google Education 100

socalTECH

MAY 29, 2013

Los Angeles-based social, celebrity advertising startup Adly confirmed the company''s recent $2M funding round today, officially announcing the funding from GRP Partners and Siemer Ventures. adly venture capital funding social celebrity advertising' The firm disclosed the funding last week. READ MORE>>.

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