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CityGrid Media Launches APIs

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West Hollywood-based CityGrid Media , the unit of IAC which operates CitySearch, Insider Pages, and Urbanspoon, said Thursday that it has rolled out three new advertising APIs for developers.

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LiveXLive Rolls New Music Streaming App

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West Hollywood-based LiveXLive Media , which both produces live music content as well as owns the Slacker music streaming app, has rolled out a new, combined app which combines both livestreaming of music festivals, as well as ther personalized radio stations provided by Slacker.

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Citysearch Nabs Gorilla Nation's Louvion

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West Hollywood-based Citysearch announced today that it has hired on Christophe Louvion--the former CTO of Gorilla Nation Media--as its Chief Technology Officer and Senior Vice President of Core Products. Tags: citysearch christophe louvion gorilla nation executive internet advertising. READ MORE>>.

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Citysearch Expands Ties With Idearc

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West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.

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Interview with Ted Dhanik, engage:BDR

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Ted Dhanik is co-founder and CEO of West Hollywood-based engage: BDR (www.engagebdr.com), which recently just launched an influencer marketing platform aimed at Instagram.users. All of that is used to mark a post as payable, and also provides additional reporting for advertisers, who want to know how many people they reached.

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Interview with Brian Norgard, Namesake

socalTECH

Norgard has been keeping Namesake close to the vest, but we were able to visit him at the firm's headquarters in West Hollywood, where he gave us an overview of what the firm is doing. Dan and I, my co-founder, obviously have social networking and advertising backgrounds. First off, what is Namesake all about?