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Snapchat Eyes News, Advertising

socalTECH

Venice-based Snapchat has plans to add news articles, advertisements, TV, and movie clips to the service, according to reports this week, in a new service called Snapchat Discovery. snapchat news advertising photo messaging disappearing social' READ MORE>>.

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Report: News/Talk Streaming Audio Grows Due To COVID-19

socalTECH

Los Angeles-based Triton Digital , which provides technology to help the digital audio and podcasting industry with streaming and advertising, says that news and talk format streaming is growing as a result of the ongoing disruption due to COVID-19. READ MORE>>.

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News-reading app Flipboard expands local coverage, including coronavirus updates, to 12 more US metros

TechCrunch LA

Earlier this year, personalized news aggregation app Flipboard expanded into local news. The feature brought local news, sports, real estate, weather, transportation news and more to 23 cities across the U.S. Today, Flipboard is bringing local news to 12 more U.S. Louis Post-Dispatch.

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Snapchat Avoids Fake News With Secret Weapon: Humans

socalTECH

As more and more revelations of abuse of advertising systems at Google and Facebook by Kremlin-linked advertisers continue to surface--Venice, California-based Snapchat has managed to keep itself free of "fake news" using a secret weapon: humans. elections.

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VIRURL Debuts Native Advertising Product

socalTECH

VIRURL is part of the move towards the somewhat controversial idea "native advertising", where sponsored content appears as part of a publisher''s news stream. virurl native advertising blogging blogger content' The firm was founded by Merrill Brown (formerly of MSNBC.com) and Francisco Diaz-Mitoma, Jr. READ MORE>>.

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Nativo Gets $3.5M For Native Advertising Technology

socalTECH

Los Angeles-based Nativo , the online advertising technology firm led by Justin Choi, has raised $3.5M Sponsored content/native advertising is the technique of interspersing information from sponsors or advertisers within a news stream or forum--in a way that it looks and feels like editorial. READ MORE>>.

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Tealium Wins News International

socalTECH

San Diego-based Tealium , the developer of enterprise tag management software, announced today that it has been selected by News International , the UK publishing division of News Corporation for its online media network. The firm raised a $1.1M Series A in January from angels. READ MORE>>.

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