socalTECH

FEBRUARY 3, 2010

San Diego-based Covario , a developer of search engine marketing and search engine optimization software, said today that it has launched a new product focused on creating mobile web sites. According to the firm, its new product--Mobile COntent Optimizer--helps advertisers create mobile-friendly web sites.

Sites 154

Sites Web Search Engine Optimization Mobile 154

socalTECH

FEBRUARY 26, 2013

The new products are part of a push by the company to expand the services it offers to small and medium sized businesses, beyond its roots in helping those firms advertise their businesses online. According to ReachLocal, it has launched three new products, ReachSite , ReachConvert , and ReachCommerce.

ReachLocal 178

ReachLocal Woodland Hills Search Engine Optimization Services 178

socalTECH

JULY 19, 2010

Perfect Market's software applies search engine optimization (SEO) techniques to help surface content--usually more evergreen topics popular with consumers--which normally would be buried deep in a publishers' archive library.

Content 199

Content Tool Search Engine Optimization Marketing 199

socalTECH

OCTOBER 7, 2009

San Diego-based Covario , a provider of paid search and search engine optimization software, reported this week that its analysis has found that major U.S. advertisers have upped their spending on paid search by almost 8 percent in Q3. Tags: covario paid search engine advertising.

Paid Search 140

Paid Search Search Engine Optimization San Diego Advertising 140

Startup Professionals Musings

DECEMBER 7, 2022

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Berkonomics

JANUARY 7, 2016

You can do the same for the various social media and streaming sites at Mention.com or by subscribing to a tool like Tweetdeck.com. You will be able to control (to a degree) the placement of your name in the rankings with a little work one step beyond search engine optimization.

Social Media 120

Social Media Media Search Engine Optimization Tool 120

socalTECH

MARCH 5, 2009

San Diego-based Covario , a developer of marketing analytics and search engine optimization software, said Thursday that the firm has hired on a new VP of Business Development. Johnson has also served at AOL Time Warner, Homebuilder.com, and Trader Advertising Media. FTVentures, and Voyager Capital. READ MORE>>.

Search Engine Optimization 100

Search Engine Optimization Organic Search Advertising San Diego 100

Startup Professionals Musings

FEBRUARY 20, 2019

Add a modest advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88

Tech Zulu Event

OCTOBER 6, 2016

The idea behind the strategies quite simple; optimize one’s e-commerce website for search engines such that when a web surfer is using a search engine to buy a product that you offer, your website shows up. Incorporate Advertising into your Marketing Strategy. Increase Your On-Site SEO.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Startup Professionals Musings

MARCH 9, 2020

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Tech Coast Venture Network

FEBRUARY 25, 2010

Targeted Messages and Advertising. Higher Ranking with Search Engine Optimization. Keep in mind though that social networking is a two-way street. You need to engage in the conversation and be part of it. Here are few of the social networking benefits: Lead Generation. Two-way conversation. Ability to listen and monitor.

Social Network 100

Social Network Networking Search Engine Optimization Social Media 100

Startup Professionals Musings

AUGUST 20, 2013

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

MARCH 23, 2013

What most people don’t realize is that, according to new research , 90% of search engine users rarely look at the paid results. Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Cost per click (CPC). Cost per action (CPA).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

FEBRUARY 18, 2017

Add a modest advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

JULY 22, 2012

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites SEO 96

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

OCTOBER 3, 2010

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

DECEMBER 5, 2010

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

SEPTEMBER 14, 2015

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

socalTECH

FEBRUARY 1, 2011

He found it was difficult to build an audience up, and really looking into the whole search engine optimization necessary for this kind of long tail content. That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. Robert Flynn: Yes.

Startup 162

Startup Content Advertising Sites 162

Startup Professionals Musings

MAY 5, 2017

All marketing costs money, including viral marketing, search engine optimization, click-through, and social media support. It starts when the customer begins his search for a solution, includes the buying and support process, and extends through follow-on transactions. Expect to spend your limited budget on marketing.

Social Media 57

Social Media Search Engine Optimization Startup Custom 57

Startup Professionals Musings

OCTOBER 15, 2012

This takes time, and is more valuable than any advertising you can buy. In addition, a website needs several weeks of presence for indexing by search engines, search engine optimization, blog activity, and link building. It’s probably here that you need the “first-mover advantage” more than in the lab.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

Both Sides of the Table

SEPTEMBER 1, 2010

I originally came from the entreprise software world (for 10 years) and before that I was in mobile & telecoms (8 years) so the last three years of immersing myself in consumer Internet, digital media & advertisings has been very eye opening. Ah, the joys of youthful naivete.

News 284

News Blogging Search Engine Optimization SEO 284

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

JULY 29, 2016

It’s easy to get so pre-occupied with handling the business rollout that you forget to maintain and increase your social media interactions, search engine optimization efforts, and highlighting positive customer reviews on your website. Continually add new marketing and distribution partners.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

FEBRUARY 21, 2011

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 89

Entrepreneur Services Product Search Engine Optimization 89

Startup Professionals Musings

AUGUST 31, 2011

This takes time, and is more valuable than any advertising you can buy. In addition, a website needs several weeks of presence for indexing by search engines, search engine optimization, blog activity, and link building. It’s probably here that you need the “first-mover advantage” more than in the lab.

Startup 101

Startup Search Engine Optimization Course Media 101

socalTECH

APRIL 14, 2010

I started looking to sell ModernMom and do something strategic a few years ago when I saw that there was a shift in the mom space, where advertisers and brand partners were moving from targeting mass numbers of people, towards niche sites. Are sponsors interested in such highly targeted sites, rather than the broad reach?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Tech.Co

FEBRUARY 8, 2018

How will voice assistant devices change the game for advertisers/marketers and SEO rankings? I think of it as disrupting search altogether. Your search engine optimization doesn’t matter when the search engine doesn’t matter. Voice becomes the new search.

Startup 70

Startup Search Engine Optimization SEO Tips 70

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill.

Custom 164

Custom Customer Advertising SEM 164

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

NOVEMBER 27, 2011

Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement. Do you have a business presence there? Viral marketing. Pay per click (PPC).

SEM 95

SEM Search Engine Optimization Blogging Startup 95

Startup Professionals Musings

AUGUST 10, 2010

This takes time, and is more valuable than any advertising you can buy. In addition, a website needs several weeks of presence for indexing by search engines, search engine optimization, blog activity, and link building. It’s probably here that you need the “first-mover advantage” more than in the lab.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

OCTOBER 30, 2010

Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Techniques include search engine optimization (SEO) and paid result placement. Do you have a business presence there? Streaming video. Pay per click (PPC).

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

Tech Zulu Event

NOVEMBER 18, 2011

Pay Per Click advertising. To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes. Search Engine Optimization (SEO). The best blogs to follow for search engine optimization are SEO Moz , SEO Book and Search Engine Land.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

FEBRUARY 24, 2010

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Information specialists.

Entrepreneur 48

Entrepreneur Search Engine Optimization Startup SEM 48

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Startup 50

Startup High Tech Search Engine Optimization SEM 50