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Magic Ruby Takes On The Second Screen

socalTECH

Burbank-based Magic Ruby , a new service aimed at the social television segment, said today that it has launched to help provide revenue for advertisers, content creators, distributors, and app developers. The service said it is a business unit of Second Screen Solutions, and is backed by Technicolor. READ MORE>>.

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Mobile Experience 2.0

SoCal Tech Calendar

Applications (software, Operating Systems), Device Technologies (micro-processors, touch screens, system on chip radios, motion sensors) and Networks (GPRS, CDMA, LTE, WiMAX, WiFI). This forum brings together media companies, application developers, device manufacturers, networking and O.S. in an open Forum at UCLA.

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Creator…Know Thine Users! | Making Apps the Markets Want

Tech Zulu Event

.: one type of user may only be interested in check-ins, while another may be interested in creating new spots within your application. One for each of the main Hero Screens you have in your application. A Hero Screen is defined as a major application screen, from which additional screens will branch out.

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How Nils Forsblom Is Reinventing Himself In Mobile With TenFarms

socalTECH

We have a couple of different ideas in the pipeline, and have filed patents in our unique way of showing advertising on a very small screen. We put lots of efforts and time into making something really unique. Your last company, Fruugo, was quite controversial for the amount of money it raised and a spectacular flameout. What happened there?

Mobile 233
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. Optimization – If you’re a mobile application developer you may be monetizing your real estate perfectly now and you may not even think you need advertising.

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Interview with Hamilton Chan, PaperLinks

socalTECH

Was it difficult going from print to mobile application development? It could be something like American Idol adding the ability to scan QR codes off a TV screen to vote, really anything to show people that QR codes are inevitable. Hamilton Chan: It was exciting and thrilling.

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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

In the show we talked about why this is important to mobile application developers. Primarily because you can launch applications where you focus on a acquiring a user base with a compelling product while not having to worry about how to build your services into a map view or having to build in services that find local businesses, etc.