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Test Your Aptitude for Business Internet Jargon

Startup Professionals Musings

If you have heard the lingo, but most of these are not in your startup business plan, you are already in jeopardy as an entrepreneur: Blogging. A blog is basically a journal (“web log”) that is published on the web. Business blogs are an extension of your website and can effectively communicate the value of your business.

SEM 95
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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company.

SEM 90
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Internet Business Lingo Quiz for Entrepreneurs

Startup Professionals Musings

Believe me, the business implications are already critical to your success or failure as an entrepreneur: Blog. A blog is basically a journal (“web log”) that is published on the web. Business blogs are an extension of your website and can effectively communicate the value of your business. Search engine marketing (SEM).

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Many Websites Look Like Zombies to Google Search

Startup Professionals Musings

Yet recent research indicates that almost half of small business websites are still missing these basics, and thus are essentially dead to the search world. The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions. Create inbound and outbound links.

Google 93
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page of search results for widgets. This is NOT the same as Search Engine Optimization (SEO).

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Get Your Website Out of the Internet Dead Zone

Startup Professionals Musings

Search engines like Google depend on website HTML tags, inbound and outbound links, and relevant content to do its ranking and matchmaking, and hopefully get your company found and near the top of customer search requests. The solution is basic search engine optimization (SEO). Initiate a business blog.

SEO 48
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

As Marketing Guru Guy Gabriel of Idea Engineering points out in Max Brand , viral marketing has made many an entrepreneur terminally ill. Unpaid Search – Never pay a consultant to help you achieve a higher search ranking. Such Search Engine Optimization (SEO) is modern-day snake oil.

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