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I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?
I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.
The idea came from having been recently married herself and seeing how expensive it can be to buy a new wedding dress. One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. How’s that for an ex painter?
Q&A delivers amazing SEO juice that I’ve seen at several recent companies so I get that. Gdgt (l ed by Spark, True Ventures ) – Love the idea. And SEO juice of sites with no value makes searching for real product feedback suck. Also in the video: - Is it a good idea for VC’s to pay stratospheric prices? -
Blogging is one of the best ways to do this and build a brand, even before you have a product or service. In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Let that ideal co-founder find you.
Sometimes I make a blog entry. However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? I’ll be curious to drill down a bit around concepts like Browse My Stuff.
The idea is that you put out information with data and a point-of-view and that becomes the story rather than you. The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.”
Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). In the early days you don’t really want 3 extra teams hearing your ideas and gearing up to compete before you feel you’ve got a solid head start. Be careful about this advice.
But you also vastly expand the universe of those who will discover the topic and want to do a deep dive, learn more and then spread the idea to others. It’s why super smart people shouldn’t hate on the idea of simplifying if it provides a tool for the masses. When I first started blogging Digg was still at its peak.
I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.
You’ll have no idea when you’re off course. How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. How many through affiliate deals? How many through SEM?
I have found that publishing a regular blog can give you an edge in making all this happen. One of these is blogging, to let people know about your brand, provide links to supportive articles, and generate back-links to your content from other sites. Market your ideas and expertise early for customer feedback.
It was a great conversation and I thought it would be a good idea to do some visible networking with Aaron to get to know him better. I can be found on LinkedIn , have a blog Holocognics and my firm’s website is www.SolutionsLLP.com. I am planning right not to write a post about how startups often get SEO wrong. That's great.
I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.
<iframe width="560" height="315" src="[link] frameborder="0" allowfullscreen></iframe> The catalyst for Brad’s evolving view of marketing was THIS blog entry by Chris Moody in which he pointed out that much of Foundry Group’s thought leadership efforts are essentially a form of guerilla marketing.
I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal.
This is the beginning of a content community that collects and organizes the best content from blogs and web sites. I'm very curious to hear any reactions to this idea of a hot list. I'm happy to announce the launch of the Los Angeles Tech Content Community. To be clear Los Angeles Tech is a jump off point.
Its interesting to think about how universities might want to have their staff better aligned with moving ideas from the lab to start-ups. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 In my experience, this has been really hard to do successfully. in Computer Science.
" And in the spirit of how to get your ideas to happen, they asked me to talk about entrepreneurship and the myriad ways you can "be your own boss." " 8 Questions to Ask When Interviewing at a Startup - Instigator Blog , June 18, 2010 Job interviews are meant to be conversations. Your remote control has two buttons.
I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.
Nevertheless, if you share too much in your funding process or meet too many VCs expect a certain amount of your ideas to spread around the startup community. I first discovered it from Dharmesh Shah’s blog OnStartups. WordStream – Provides software and services that help businesses manage SEM and SEO campaigns.
If anyone has ideas on how to reach into to find candidates or other ways to find good people, I would love to hear it. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 in Computer Science. He is a frequent speaker at industry and academic events. Early Stage Marketing and Branding – Farida Fotouh.
But even if you came to me with that idea, Im not sure I would have bought it. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 Where LinkedIn Works for Me A Different Kind of Incubator - The Hive About this Blog Southern California Tech Central Southern California Tech Central Loading.
Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges. A positive personal brand will give your product instant credibility.
That's where the initial idea came for Gloss Network. Another part, in addition to good SEO and social media, and good traffic--is we've also be able to have huge brands since day one, since they trust me and what I'm doing. We don't think of ourselves as mommy bloggers, Gloss is not a blog but really an online magazine and community.
Take a look at other sites: [link] But the overall idea is to provide branded search in order to get merchandise from your artist, star, etc. Product Manager Entrepreneur Mark Geller SEO for Startups Startup Version 1.0 talking about Prodeges Search with Kevin Site - [link]. I actually think this is a pretty innovative model.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. They will exit quickly.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Put yourself on the site. People buy from people.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Put yourself on the site. People buy from people.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. Put yourself on the site. People buy from people.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. They will exit quickly.
One, is it makes it easy for businesses to embed that video on their own website, on blogs, and Facebook, and they can also link to that video on their Google Places page. Normally, SEO is not cheap, and video is a very affordable way to boost your businesses search engine optimization, and help you to get discovered.
What is the idea behind Knowledge Genie? It is differentiated from a Squidoo, eHow, blogs, or Google Knol in that it has a greater depth of information, and provides deeper information to the user. In a way, it's kind of like a book I'm reading right now on web SEO, which was packaged form individual blogs.
Yet most startups I know experience the same shock of disappointment when they first open up their website to offer their “million dollar idea” product, and nobody comes. Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. They will exit quickly.
More recently, a conflict with Google over SEO practices saw heavy penalties on their search results, but ultimately led to a resolution between the two parties. After all, Rap Genius built their company on the idea – and this function was something that was always in the back of their mind. ” Empowering Artists.
Heres 5 steps to start exploring: View the "Best Of" list with 50+ essays on viral marketing, gaming, and ads » Get introduced: About this blog, why entrepreneurs and marketers recommend it » Receive updates by email or RSS feed or Twitter. This blog is to address these questions. See the books I recommend to friends.
Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. The type of sites that might link into you are blogs, traditional press online, forums or bulleting boards, or content rich sites that are focused on a similar topic. Create a target list of blogs that could cover your product or content.
Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. The type of sites that might link into you are blogs, traditional press online, forums or bulleting boards, or content rich sites that are focused on a similar topic.To Create a target list of blogs that could cover your product or content.
Shortcut: sebastian-x.com Blog About Blogroll Links How to cleverly integrate your own URI shortener Posted on 30 December, 2009 This pamphlet is somewhat geeky. For example when you operate a WordPress blog, you could code nearly everthing below in your 404 page (consider alternatives ). There’s a downside, though.
Shortcut: sebastian-x.com Blog About Blogroll Links How brain-amputated developers created the social media plague Posted on 12 January, 2010 The bot playground commonly refered to as “social media&# is responsible for shitloads of absurd cretinism. On my side, the time and money wasted with the idea to educate people is immense.
Matthew Jenusaitis is the CEO of OCTANe , an Orange County startup accelerator whose mission is to connect people and ideas with capital and resources. blog comments powered by Disqus. Moral of the story is: don’t underestimate the beach bums. We came to play. Top image credit: AZP Worldwide /Shutterstock]. Advertise on VentureBeat.
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