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Guerilla Marketing, Brad Feld Style

InfoChachkie

<iframe width="560" height="315" src="[link] frameborder="0" allowfullscreen></iframe> The catalyst for Brad’s evolving view of marketing was THIS blog entry by Chris Moody in which he pointed out that much of Foundry Group’s thought leadership efforts are essentially a form of guerilla marketing.

Marketing 233
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Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

Outsourced Self-expression Sites – Cafepress, Printfection, Zazzle, deviantART and a variety of other sites allow users to create and sell their creative works online. Search Engine Management (SEM) – Search marketing can be performed by anyone with a rudimentary understanding of Google AdWords. Copyright © 2007-9 by J.

Web 2.0 222
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

However, Search Engine Management (SEM) is not a “set and forget” exercise. You must apply dedicated resources to your SEM efforts, either in-house or via a trusted third-party partner, in order to maximize customers acquired from this channel. He is also the author of an award-winning entrepreneurial blog infoChachkie.com.

Customer 164