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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.

PPC 154
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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She not only became an expert in SEO, she began consulting in SEO to continue to make ends meet and she became a speaker on the topic.

Startup 363
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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Start by reviewing current statistics, like the recent Social Media Marketing Benchmark Report 2022 , to learn which social media sites are most popular, which features drive the most impact today, and how other social media marketers have maximized their efforts and seen the greatest ROI. The best communities then become your advocate.

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Start With a Business Blog as Your Website

Startup Professionals Musings

Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your business and gaining valuable online exposure, ultimately bringing in more customers. Here are some tips I’ve gleaned from experience: Make your blog your website. Anchor blog in your domain name.

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Why Your Marketing Campaign Sucks

Both Sides of the Table

The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.” And I’m sure it’s not lost on you that my tips and my blogging are, in fact, POV marketing.

Marketing 389
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6 Ways To Make You An Entrepreneur Before The Product

Startup Professionals Musings

Contributing to industry blogs, or starting your own, is an ideal way to express your positive values, and build a reputation that can save you later if your product stumbles, or you receive some negative challenges. Invest your time in networking online, as well as offline. Reach out to friends and supporters for positive mentions.

Product 127
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Marty Zwilling.