Startup Professionals Musings

APRIL 21, 2013

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

NOVEMBER 29, 2010

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.

Blogging 93

Blogging Invest Startup Writing 93

Startup Professionals Musings

JUNE 30, 2014

I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Startup 101

Startup Blogging Writing Google 101

Tech Zulu Event

NOVEMBER 12, 2011

I have to admit when I first walked through the doors of the Los Angeles Convention Center to attend Blog World I asked myself why I was wasting my time. That’s when it occurred to me how foolish I was to be diluting the value of any conference and especially this experience at Blog World. Yet “another networking event”.

Conference 88

Conference Networking Blogging SEO 88

SoCal CTO

NOVEMBER 17, 2009

Sometimes I make a blog entry. We are also building an audience from our Poogling Internet Safety Seminars, soon to be an online Webinar/video for broader reach. You've been blogging for a while, what are five good posts that I should check out? Then I check and manage our Google Adwords campaign and check our analytics/stats.

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

SEPTEMBER 26, 2022

Reserve some time each day for your favorite blogs and influencers, follow up with social networking and expand your personal contacts offline. These include the classes in school that focus on case studies and team exercises, but extend beyond the academic world to professional and industry seminars.

Startup 142

Startup Case Study Course Entrepreneur 142

Both Sides of the Table

JANUARY 12, 2014

While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. When I first started blogging Digg was still at its peak. So What is This Underbelly of Which You Speak?

Marketing 379

Marketing Startup SEM SEO 379