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Are you really ready to examine your email open rates?

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. Responsive” emails and a test.

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Email Copilot Acquired By Return Path

socalTECH

San Diego-based Email Copilot , which develops visualization, monitoring, reporting, and analysis of email deliverability data, has been acquired by Return Path , a New York-based developer of email data software. Return Path said it acquired all of Email Copilot, including technical ssets and existing book of business.

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Email open rates: Your best marketing test

Berkonomics

A recent Experian marketing survey revealed that 52% of all email opens are from mobile devices, and that 38% of all clicks are from mobile devices. Experian looked at three hundred brands and 21 billion emails – a few more than you or I have as a resource for our marketing intelligence. How about your emails? Same thing.

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Why Email May Be Draining Your Company’s Productivity

Both Sides of the Table

I’ve taken to saying, “Email is our personal to-do list that anybody adds to – whether they know us or not.” about their marathon 4-hour sessions to get to zero inbox or somebody else claiming email bankruptcy ( definition if you don’t know it already ). I have taken to limiting my outbound email.

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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. an email) to about 35 people. If you want to be kept informed just send me an email and let me know that you''re in, and that was it. And so the book came out.

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Startup Spotlight: Final Exams, Santa Chatbot and Clean Up Your Email

Tech.Co

This week in Startup Spotlight we found companies helping students get through their final exams, gift giving chatbots, getting out of email hell, and more. Parents can book their tutor and sessions right through the app. Who doesn’t have email problems? Get control of your email now. ChatbotsBuilder (Boston, MA).

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How Sendgrid Makes Sure Those App Emails Go Through, With Jim Franklin

socalTECH

If you're an application developer, sending emails through your application can be a chore. It turns out it's not just a quick line of code to send an email -- it's also a hassle to make sure that those emails get delivered, that your email isn't classified as spam, and handling all sorts of delivery issues.

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