Remove Capital Remove Competition Remove Marketing Remove Sales
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Can you defend your pricing niche against your competition?

Berkonomics

This week, we continue our series on marketing and positioning. There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. There are exceptions, based upon cost of sales.

Pricing 226
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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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8 Keys To Being A First Responder To Market Changes

Startup Professionals Musings

While you all recognize that reacting to weak market signals is critical to staying in business and staying competitive, I find that many don’t have the skills and focus to trigger change decisions on a timely basis. When sales fall off, you need to dig deep for the “why,” rather than just assuming the price needs to go down.

Marketing 162
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The Changing Venture Landscape

Both Sides of the Table

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

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10 Business Model Components Required In Every Plan

Startup Professionals Musings

The most common failures are solutions looking for a problem, lack of a defined market, or an inadequate revenue model. Target market. A target market is the group of customers that the startup plans to attract through marketing and sales their product or service. Sales/Marketing. Competition.

Sales 102
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Super League Gaming Heads For IPO

socalTECH

Santa Monica-based Super League Gaming , which operates its own e-sports competition site and community, is headed for the public markets, hoping to raise as much as $31.36M for the company, according to a regulatory filing by the firm. Super League Gaming is led by President and CEO Ann Hand. READ MORE>>.

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Sundae snags $36M to build out its distressed property marketplace

TechCrunch LA

The funding is being led by QED Investors; Founders Fund, Susa Ventures, Navitas Capital, and Prudence Holdings also participated. That also speaks to the vast and interesting quantity of data that the startup is amassing on home sales, and how it can use that to power its platform in the future. million Series A also led by QED.

Sales 282