TechCrunch LA

MARCH 11, 2021

These chips sit at the foundation of the tech industry and any disruption in production could have disastrous consequences for the global economy. They were even flagged in a 2016 Harvard Business School case study analysis. And TSMC is already working to address its water consumption.

Case Study 162

Case Study Artificial Inteligence Study Los Angeles 162

SoCal Tech Calendar

AUGUST 23, 2017

Product School. Get ready to understand how a successful analytics team can empower managers from product, marketing, and other areas to make effective, data-driven decisions. Louis will be sharing some case studies and successful strategies that he has used at ZipRecruiter as well as previous experiences. Data is king!

Case Study 100

Case Study Study Product Marketing 100

Startup Professionals Musings

MAY 12, 2021

Do case studies and gather customer testimonials, as well as build relationships that lead to advocacy, loyalty, and word-of-mouth support. You will likely be amazed at the kind of requests you get, and what you can learn, which could lead to new opportunities, new products, and new customers.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Berkonomics

AUGUST 21, 2014

Sean Ellis, the marketing guru behind DropBox and other successes, advises clients that “The most important question on a survey is, ‘How would you feel if you could no longer use this product?’” If more than forty percent of the respondents say they would be “very disappointed,” the product should go viral and be a great success.

Customer 228

Customer Custom Case Study Email 228

Startup Professionals Musings

DECEMBER 29, 2021

Unfortunately, what I see in this Internet age is information overload, and new product differentiation is harder than ever before. In this context, based on recent feedback , over 30,000 new products get introduced every year, and 95 percent fail, primarily because they don’t stand out over existing alternatives.

Social Media 134

Social Media Case Study Custom Customer 134

Startup Professionals Musings

AUGUST 29, 2022

Reward shorter hours of high productivity. Peer pressure keeps productivity standards high. Encourage people to work where and when they are most productive. Encourage people to work where and when they are most productive. People who get paid by results have every incentive to think up smarter ways of getting work done.

Case Study 125

Case Study Platform Yahoo Social Media 125

Both Sides of the Table

JULY 21, 2014

You’d imagine that companies selling tons of shelfware would quickly meet their deserved fate in the market, yet the spin around a category of software can fool buyers into thinking they “must have this product to compete.” ROI studies were published. Have they done a business case on the expected benefits?

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

OCTOBER 22, 2021

Look for real problems to solve, like losing weight, staying healthy, or gaps in a popular product line. Today it more often means a “trusted friend” who seems real, visible, and doesn’t “push” products. Even more valuable are success case studies and testimonials. Position yourself as an expert. Automate to the max.

Technical Review 124

Technical Review Case Study Software Review Startup 124

Startup Professionals Musings

MARCH 9, 2022

That’s a huge leap from an entrepreneurial idea, to a product, to making money. I fully support and appreciate his case studies and conclusions on specific required personal initiatives, and how these can change people, organizations, and even entire industries. Is it any wonder that the majority of startups fail?

Case Study 139

Case Study Custom Customer Metrics 139

Startup Professionals Musings

OCTOBER 13, 2023

I believe that a fully engaged team is the key to both productivity and agility in the face of change. In my search for guidance on modern business leadership studies, both scientific and actual case studies, I was impressed with a new book, “ Head and Heart: The Art of Modern Leadership ,” by Dr. Kirstin Ferguson.

Case Study 112

Case Study Study Startup Examples 112

Startup Professionals Musings

JANUARY 3, 2022

Startup investors tell me they invest in a new venture with a higher caliber of people, rather than the product or service, and I agree. In my role as a business advisor, I see successful businesses most often emerging from great teams rather than great products.

Training 135

Training Case Study Resource Technical Review 135

Both Sides of the Table

MARCH 21, 2013

help you integrate your product with other systems making it harder for your product to be replaced by competitors. Only Work on Projects That Support Your Core Product Effort. In the Ad Tech world PS revenue often means providing “media services” as a value-add to using your product.

Software Review 321

Software Review Software Services Company 321

Startup Professionals Musings

OCTOBER 1, 2022

I’m happy to add my own insights here for your consideration to her suggested eight essential lessons, with supporting case studies, for evolving any innovative idea into a business reality: Every innovation must solve a customer problem. She speaks from decades of experience with innovation at big companies, as well as startups.

Ideas 145

Ideas Startup Case Study Writing 145

Startup Professionals Musings

APRIL 28, 2021

Thus I was pleased to see my own insights covered in a new book, “ Why Startups Fail ,” by Tom Eisenmann, a Harvard Business School professor, who has mentored many more entrepreneurs, and authored more than a hundred HBS case studies from real-world startups. Mergers and acquisitions also require new skills.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Startup Professionals Musings

NOVEMBER 25, 2019

Reward shorter hours of high productivity. Peer pressure keeps productivity standards high. Encourage people to work where and when they are most productive. Encourage people to work where and when they are most productive. People who get paid by results have every incentive to think up smarter ways of getting work done.

Competition 127

Competition Case Study Platform Yahoo 127

Both Sides of the Table

DECEMBER 17, 2013

So as much as it sucks to hear, “We don’t have budget (or interest) in your product” it’s far better to hear it early and move on to your next qualified lead. The Case for Calling Low. Find a business unit leader who would be positively impacted by success of your product.

Sales 375

Sales Technical Review Organization Case Study 375

SoCal Tech Calendar

MARCH 1, 2009

The workshop will include case studies on how these subjects are utilized to protect actual products or services. At this workshop, Intellectual Property attorneys will present on Patents, Copyrights, Trademarks and Non-Disclosure Agreements.

Case Study 100

Case Study SoCal Southern California IP 100

Startup Professionals Musings

JANUARY 5, 2019

Look for real problems to solve, like losing weight, staying healthy, or gaps in a popular product line. Today it more often means a “trusted friend” who seems real, visible, and doesn’t “push” products. Even more valuable are success case studies and testimonials. Position yourself as an expert. Automate to the max.

Technical Review 97

Technical Review Case Study Software Review Startup 97

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.

Activity 164

Activity Conference Press Case Study 164

SoCal Tech Calendar

MAY 1, 2009

Thursday, May 7, 2009 -- BIOCOM's 2009 DeviceFest promises to provide thought provoking panel discussions and case studies focusing on Inspiring Innovation, Overcoming Adversity and What's Next? However, bringing life saving products to patients expeditiously remains a great challenge for medical device companies.

Case Study 100

Case Study Study Conference Media 100

Startup Professionals Musings

DECEMBER 11, 2016

Look for real problems to solve, like losing weight, staying healthy, or gaps in a popular product line. Today it more often means a “trusted friend” who seems real, visible, and doesn’t “push” products. Even more valuable are success case studies and testimonials. Position yourself as an expert. Automate to the max.

Startup 107

Startup Technical Review Case Study Software Review 107

Startup Professionals Musings

JUNE 10, 2019

That’s a huge leap from an entrepreneurial idea, to a product, to making money. I fully support and appreciate his case studies and conclusions on specific required personal initiatives, and how these can change people, organizations, and even entire industries. Is it any wonder that the majority of startups fail?

Case Study 93

Case Study Customer Custom Tool 93

Both Sides of the Table

JULY 26, 2010

Many of you have read or at least know the primary thesis of “ Crossing the Chasm &# the seminal book on marketing your products to mainstream consumers by Geoffrey Moore. We like to use new product and gain benefits before our peers. It influenced a generation of tech marketers. We are evangelists.

Marketing 294

Marketing Customer Custom Technical Review 294

Startup Professionals Musings

DECEMBER 7, 2018

Despite the ease of communication through social media, new tools, the popularity of fearless independence and #MeToo, I still see many business organizations that are less than productive due to fear. I finally found some real guidance on this challenge in a new book, “ The Fearless Organization ,” by Amy C.

Organization 95

Organization Technical Review Case Study News 95

Frank Addante

OCTOBER 12, 2021

Well, after months of soul searching and talking to 100 people (one of my key rules before starting any business or product) — I figured it out! A number of years ago, I did a case study for Harvard Business School. I met an inspiring professor who ran the case development named Professional Noam Wasserman.

Startup 105

Startup Case Study Ideas Invest 105

InfoChachkie

OCTOBER 20, 2014

Instead of a traditional business school''s case study and textbook approach, UCSB''s Technology Management Program (TMP) emphasizes experiential learning. This allowed the curriculum to efficiently find its product / market fit. If you haven''t already subscribed yet, subscribe now for free weekly JohnGreathouse.com articles!

Santa Barbara 258

Santa Barbara Technical Review Startup Venture Capital 258

Both Sides of the Table

JANUARY 11, 2014

In his maiden post on the topic he wrote, “After product-market fit and an efficient conversion process, the next critical step is finding scalable, repeatable and sustainable ways to grow the business. We go through case studies like how Mint.com & Magento drove large audiences through great content marketing strategies.

Technical Review 384

Technical Review SEM SEO Marketing 384

InfoChachkie

JULY 25, 2012

But even Facebook admitted in their SEC filings that this was a weak solution and that they don’t currently generate any meaningful revenue from the use of Facebook mobile products. A tiny mobile screen leaves little to no space for advertisements and makes it nearly impossible to fill out information when purchasing a product or service.

Netflix 191

Netflix Blogging Mobile Advertising 191

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Similar with product features.

Startup 323

Startup Press Development Team Review SEM 323

Frank Addante

JULY 26, 2013

That’s why we’ve made our product for the automation of direct sold campaigns – Connect – a major area of focus for everyone here at Rubicon Project. It’s a huge priority for our innovation agenda, and the market is responding well.

Case Study 65

Case Study Guide Study Advertising 65

Startup Professionals Musings

MARCH 29, 2019

Image via Max Pixel Startup investors tell me they invest in a new venture with a higher caliber of people, rather than the product or service, and I agree. In my role as a business advisor, I see successful businesses most often emerging from great teams rather than great products.

Training 73

Training Case Study Resource Statistics 73

Startup Professionals Musings

JUNE 27, 2015

Reward shorter hours of high productivity. Peer pressure keeps productivity standards high. Encourage people to work where and when they are most productive. Encourage people to work where and when they are most productive. People who get paid by results have every incentive to think up smarter ways of getting work done.

Entrepreneur 102

Entrepreneur Yammer Case Study Study 102

Tech Zulu Event

MARCH 16, 2013

Most of the case studies we hear of where they are talking about social media best practices it almost always skews consumer, and there are some rules that are different in the B2B world. So for a company to buy your product you may need sign off from someone in HR, an IT director and a CEO depending on what you are selling.

Social Media 107

Social Media Media Case Study Study 107

Startup Professionals Musings

JANUARY 3, 2018

Reward shorter hours of high productivity. Peer pressure keeps productivity standards high. Encourage people to work where and when they are most productive. Encourage people to work where and when they are most productive. People who get paid by results have every incentive to think up smarter ways of getting work done.

Startup 61

Startup Case Study Platform Yahoo 61

Both Sides of the Table

OCTOBER 4, 2009

Many entrepreneurs who start technology companies are product people, technologists or savvy business people who worked previously for a larger company. If you sell a product direct to a customer – in person or on the phone – you need to understand what their pain points are and position your product benefits against those pain points.

Sales 319

Sales Startup Platform Tips 319

Startup Professionals Musings

MAY 24, 2014

Reward shorter hours of high productivity. Peer pressure keeps productivity standards high. Encourage people to work where and when they are most productive. Encourage people to work where and when they are most productive. People who get paid by results have every incentive to think up smarter ways of getting work done.

Entrepreneur 104

Entrepreneur Startup Social Media Yammer 104

Startup Professionals Musings

JULY 7, 2013

Look for real problems to solve, like losing weight, staying healthy, or gaps in a popular product line. Today it more often means a “trusted friend” who seems real, visible, and doesn’t “push” products. Even more valuable are success case studies and testimonials. Position yourself as an expert. Automate to the max.

Entrepreneur 105

Entrepreneur Startup Technical Review Case Study 105