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6 Keys To Competitive Advantage By Memorable Service

Startup Professionals Musings

In this context, even “satisfied” is only a “meets-minimum,” and does not put you ahead of your competition. Your challenge is to excel in all elements of a customer interaction, from pre-sales to long-term advocacy and image. Start by hiring the right people, and providing the necessary training, coaching, and mentoring.

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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. I boil it down to this: sales people are sales people.

Sales 382
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10 Keys To Real Innovation In Your Next New Business

Startup Professionals Musings

Creating intellectual property, including patents, is the kay to long-term value and a sustainable competitive advantage. Training and coaching. Ongoing coaching from the top is essential to maintain the attitude and spirit. From time to time, include customers and sales members in ideation sessions. Accountability.

Coach 137
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Improving Sales: The Excuse Departement is Closed

Both Sides of the Table

Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. I boil it down to this: sales people are sales people.

Sales 316
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10 Steps To A New Venture That Can Change The World

Startup Professionals Musings

Creating intellectual property, including patents, is the kay to long-term value and a sustainable competitive advantage. Training and coaching. Ongoing coaching from the top is essential to maintain the attitude and spirit. From time to time, include customers and sales members in ideation sessions. Accountability.

Coach 144
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Need money? Read this!

Berkonomics

Some businesses require very little capital and the founder can self-finance the enterprise and retain 100% of its ownership and control from ignition through liquidity event (startup through sale). For those of you who fit that description, nice work. There is a lot to say about retaining control.

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Gamify those otherwise dull work assignments

Berkonomics

Most of us are driven by the competitive spirit, the desire or need to win. It provides a short competitive experience with a measurable outcome in which the players know who won and by how much. Create small but meaningful competitions between groups or individuals for which recognition or small rewards are published in advance.

Metrics 120