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Value and Meetups - SEO / SEM

SoCal CTO

I went to a meetup yesterday that was on the topic of Internet Marketing / SEO / SEM. Then the organizer went into a 20 minute sales pitch around his new training/coaching offering. I'm hoping to figure out a way to spark a meet-up around SEO / SEM in Santa Monica / West Los Angeles / South Bay.

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What I Would Look for When Choosing a VC – Knowing What I Know Now?

Both Sides of the Table

VCs should be more of a coach than proscriptively telling you what to do. SEO marketing vs. social marketing. Of course it is super helpful if a VC can drop you in to important people for business development, recruiting, PR, sales and eventually M&A. I think of VCs as coaches. I call them “ VCs Seagulls.”

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Do VC Platforms Make Sense?

Both Sides of the Table

Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth. We also speak a lot about the role that executive coaches can play at companies in improving management coherence and alignment and we want to bring in outsiders to better help us work as a team.

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Interview with Milo Sindell, Knowledge Genie

socalTECH

More recently, we licensed our platform to leadership guru Marshall Goldsmith, so that he could transform his $200,000 coaching engagements into a virtual program, so that a much wider audience could benefit from Marshall's process and work.

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