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6 Mistakes Often Made Positioning Against Competition

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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Accelerators Have Resources To KickStart Your Startup

Startup Professionals Musings

A few are still trying to make a profitable business out of nurturing startups, but it’s a challenge to make money when your customer startups don’t have many resources to give. I believe their competitive advantage is their top on-site leadership, exclusivity, and connections to investors.

Resource 159
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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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They say “haste makes waste” but…

Berkonomics

Let’s examine the relationship between time, quality and competitiveness. On a larger scale, there are epoch stories of giant companies eating massive losses in a recall of product, often based upon limited testing before release. We have heard the “haste makes waste” ditty since childhood. Where was the waste?

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How To Highlight A Sustainable Competitive Advantage

Startup Professionals Musings

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

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What is your biggest error in company planning?

Berkonomics

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. That’s likely to be completely unreachable for you with almost any amount of resources. Sources for your data. TAM, SAM, SOM?

Company 156
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Should you battle the dragon? Or just avoid the encounter?

Berkonomics

Yet, there are constant examples of new entrants into a niche that do grow, prosper and sometimes even become dominant. In one industry I know well, the dominant player with 22% market share was acquired by one of the largest companies in the technology world. The issue of mature companies as competitors. Refuse to engage?

Resource 156