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ReachLocal Launches Trio Of Products, Targets Home Services

socalTECH

The new products are part of a push by the company to expand the services it offers to small and medium sized businesses, beyond its roots in helping those firms advertise their businesses online. According to ReachLocal, it has launched three new products, ReachSite , ReachConvert , and ReachCommerce.

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Perfect Market Names Advisors

socalTECH

The firm said that it has added Darshan Kantak, Chief Product Architect for Yahoo's Marketing Products Division; Larry Goodman, President of White Mountain Media; Jonah Schnel of the Ezralow Company; and Chris Muller, Director of Business Development of Synthasite, to its advisory group. READ MORE>>.

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Interview with Lolita Carrico, Gloss Network

socalTECH

Our interview this morning is with Lolita Carrico, founder of Gloss Network for Women (www.mygloss.com), an online network of sites focused on women. Lolita Carrico: After I sold ModernMom last year to Demand Media and Richard Rosenblatt, which they merged into Brook Burke's company, BabooshBaby.com, I stayed with them through the transition.

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Have you set your social media listening posts?

Berkonomics

There are tools to inform you when your company name or personal name is mentioned. There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise.

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Here are tricks to find yourself on social media.

Berkonomics

There are tools to inform you when your company name or personal name is mentioned. Proactively link outward from your site. Google Alerts can be set for any parameter and then be set to deliver your results daily or more often using Google.com/alerts. Then add more complex listening posts.

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6 Keys To Preserving A Positive Business Image Online

Startup Professionals Musings

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

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Interview with Sam Rogoway, Near Networks

socalTECH

The company is employing a network of documentary filmmakers and high quality, Hollywood production capability here in Los Angeles to produce small business videos in HD for the web and YouTube. We've also found that online video really helps with search engine optimization. It doesn't matter where you are located.