Remove Competition Remove CPC Remove Product Remove Writing
article thumbnail

Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Their computers then merge your ads with search results when users search words imply an interest in your products. Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

PPC 154
article thumbnail

Interview with Noah Auerhahn, Extrabux

socalTECH

We talked with Noah about how the company grew out of a business plan competition at the University of Southern California, his recent funding from the Maverick Angels, as well as how the firm hopes to stand out among a crowded list of comparison shopping sites. Noah Auerhahn: We just had too much free time at USC.

USC 207
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

article thumbnail

Interview with Tim Cadogan, OpenX

socalTECH

They can sell those ads on a CPM, CPC, or CPA basis. We manage that competition through an aucton process. What's also important, is that people are using the product. Our products include open source, as well as software-as-a-service, hosted products. How is the competitive landscape is nowadays?

OpenX 242
article thumbnail

Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Campaign setup and ad copy writing.

SEM 90
article thumbnail

I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

As I naturally get asked all the time why we invested in Company A or Company B, I thought I’d just put forth my thesis in writing. I don’t intend either, Burstly has respectable and strong competition. He’s a natural leader, appropriately competitive, very customer focused and a pleasure to work with.

Mobile 282