Startup Professionals Musings

MARCH 4, 2019

Is your marketing focus product-centric or customer-centric ? With a wealth of products now available, customers look for the most memorable experience , not just the best product. These days, a fun shopping experience, or no-question returns, often tips the scales over extra product features or a lower price.

Customer 85

Customer Custom Product Metrics 85

Startup Professionals Musings

JULY 30, 2021

While you all recognize that reacting to weak market signals is critical to staying in business and staying competitive, I find that many don’t have the skills and focus to trigger change decisions on a timely basis. You may be getting killed today by customer expectations you never worried about just a few years ago.

Marketing 162

Marketing Social Media Metrics Custom 162

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

MARCH 10, 2023

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Productivity and repeatability is the hallmark of a good business, whereas a hobby usually assumes everything is custom built and personal.

Outsource Development 115

Outsource Development Startup Ideas Competition 115

Startup Professionals Musings

NOVEMBER 2, 2022

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Use metrics to measure results of marketing initiatives.

Resource 121

Resource Metrics Entrepreneur Technical Review 121

Startup Professionals Musings

AUGUST 4, 2017

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” You have to hear your customer’s dreams, goals, passions, and aspirations.

Customer 85

Customer Custom Product Marketing 85

Startup Professionals Musings

NOVEMBER 30, 2022

While these investors, and early customers, will always argue that they found you, I’m convinced that there is no substitute for aggressive networking on your part. Ability to relate aspirations to customer needs. You need to show insights to real customers and their needs, that get beyond your passions and projections.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

OCTOBER 20, 2023

Potential customers these days rely more and more on name recognition for credibility and new brand adoption. These days, customers are drawn to support worthy causes, such as saving the environment or feeding the hungry. These days, customers are drawn to support worthy causes, such as saving the environment or feeding the hungry.

Marketing 116

Marketing Resource Training Startup 116

Startup Professionals Musings

APRIL 26, 2015

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” You have to hear your customer’s dreams, goals, passions, and aspirations.

Custom 100

Custom Customer .Net Competition 100

Startup Professionals Musings

MARCH 11, 2014

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Now all we hear about is providing the best “customer experience.” You have to hear your customer’s dreams, goals, passions, and aspirations.

Customer 98

Customer Custom .Net Competition 98

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. Yet, as a business consultant, I still find many of you business leaders relying primarily on your technology, word-of-mouth , or location to attract necessary customers.

Marketing 133

Marketing Custom Customer Outsource Development 133

Startup Professionals Musings

JANUARY 25, 2016

If you can’t provide a memorable customer experience, your startup won’t survive very long these days. You now need more than loyalty from your customers -- they need to be your best advocates. The days of pushing new and marginal performers into customer service are gone. Every job on your team drives your customer experience.

Customer 55

Customer Custom Startup Coach 55

Startup Professionals Musings

JUNE 21, 2013

Most leaders agree that poor customer service is a business killer today, in terms of lost customers, reduced profits, and low morale. Yet the average perception of customer experience continues to decline. You have to start with hiring only people who are willing and able to make serious customer service happen.

Customer 92

Customer Custom Startup Services 92

Startup Professionals Musings

JUNE 18, 2023

If you can’t identify customer interest, it doesn’t matter how good your product is. Don’t be afraid to test your ultimate entree on customers. Have you set the right price for your entree, and correctly included all costs? This means find some hungry people who would love a good dinner, and be willing to pay for it.

Startup 112

Startup Metrics Coach Marketing 112

Both Sides of the Table

SEPTEMBER 10, 2021

On the other hand, the biggest winners will turn out to be much larger than the prices people paid for them and this will happen faster than at any time in human history. We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts. there are many other great firms here.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

JUNE 7, 2020

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Productivity and repeatability is the hallmark of a good business, whereas a hobby usually assumes everything is custom built and personal.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Startup Professionals Musings

APRIL 7, 2021

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. If you have had to pivot from the consumer market to enterprise customers, that requires new pricing models and new sales channels.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

JUNE 20, 2022

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

eBook 111

eBook Metrics Examples Startup 111

Both Sides of the Table

NOVEMBER 2, 2010

.&# When I talk to people about sales I often describe the sales process as a series of hurdles (objections) that are put up to avoid making a purchase and your responsibility is to work through these common objections with your customer. In the evangelical phase you’re working through these with customers on the fly.

Sales 289

Sales Startup Training Pricing 289

Startup Professionals Musings

FEBRUARY 8, 2020

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Use metrics to measure results of marketing initiatives.

Entrepreneur 129

Entrepreneur Resource Metrics Custom 129

Startup Professionals Musings

AUGUST 10, 2022

Balance of passion with reality and customer feedback. A strong vision and deep insight may get your business off the ground, but long-term success requires constant data analysis, metrics, and attention to your customer feedback. The competition will improve, the market will change, and your customers will demand more.

Mentor 133

Mentor Startup Custom Customer 133

Startup Professionals Musings

APRIL 10, 2012

You can’t succeed in your new startup if you can’t win customers, and the new Internet-empowered customers are tough. Bloom’s “ The New Experts ,” that today’s customers are armed with three lethal weapons – instant access to information about every potential purchase, immense choice, and real-time comparison of competitive prices.

Customer 93

Customer Custom Startup Competition 93

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer?

Startup 286

Startup Technical Review Custom Customer 286

Startup Professionals Musings

FEBRUARY 11, 2011

You can’t succeed in your new startup if you can’t win customers, and the new Internet-empowered customers are tough. Bloom’s “ The New Experts ,” that today’s customers are armed with three lethal weapons – instant access to information about every potential purchase, immense choice, and real-time comparison of competitive prices.

Customer 88

Customer Custom Competition Metrics 88

Startup Professionals Musings

SEPTEMBER 21, 2020

If you can’t identify customer interest, it doesn’t matter how good your product is. Don’t be afraid to test your ultimate entree on customers. Have you set the right price for your entree, and correctly included all costs? This means find some hungry people who would love a good dinner, and be willing to pay for it.

Startup 156

Startup Metrics Coach Marketing 156

Startup Professionals Musings

MARCH 2, 2020

His challenge is to focus on one market, with a specific design, cost, and price. Then, he'll need to patent it and create a plan to show opportunity, competition, and financial projections. In addition, creating a business requires leading and interacting with other people, including partners, investors, and customers.

Ideas 126

Ideas Writing Examples Outsource 126

Tech.Co

FEBRUARY 18, 2021

See our full Trello Pricing guide for more. The Dashboard offers a bird's-eye view of projects, letting you see key metrics such as due dates, assigned cards, and cards-per-list so bottlenecks can be prevented before they begin. Find out how Trello stacks up to the competition in our Best Project Management Software guide.

Software Review 152

Software Review Technical Review Guide Class 152

Startup Professionals Musings

JULY 26, 2021

Nimbleness and urgency to get the job done will set you apart from your competitors in so many ways, particularly with customers. Well-articulated goals and metrics. Maintain an intimate knowledge of the competition. Build it at the start and don’t ever lose it. Study their moves and engage your team for an analysis of updates.

Startup 154

Startup Resource Entrepreneur Metrics 154

Startup Professionals Musings

FEBRUARY 5, 2020

Funding is depleted before customer sales ramp up. One of the pitfalls of optimism is the expectation for early customer growth, and understating the real costs of design, development, and inventory. Don’t underestimate your own value as customers arrive, establishing a line of credit, and borrowing against inventory.

Startup 131

Startup Entrepreneur Customer Custom 131

Startup Professionals Musings

AUGUST 7, 2020

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. It’s your job as a leader to be the model high performer, quantify the team view with metrics, and expand awareness to the best outside competition and new tools.

Technical Review 124

Technical Review Layoffs Social Media Organization 124

Startup Professionals Musings

SEPTEMBER 20, 2019

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Another example is seeing substitute versions of a product, like eBooks, for a low price displacing hardcover books.

Entrepreneur 93

Entrepreneur eBook Metrics Examples 93

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. Others still routinely have phone hold queues for customer contact that can last up to an hour, with no alternative options.

Technical Review 84

Technical Review Customer Custom Startup 84

Startup Professionals Musings

SEPTEMBER 9, 2015

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Use metrics to measure results of marketing initiatives.

Startup 115

Startup Resource Metrics Customer 115

Startup Professionals Musings

MAY 24, 2015

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Productivity and repeatability is the hallmark of a good business, whereas a hobby usually assumes everything is custom built and personal.

Outsource Development 99

Outsource Development Startup Competition Training 99

Startup Professionals Musings

JANUARY 30, 2017

In fact, I can condense the sum of my business experiences into eight key disciplines: Start with a total and ongoing customer focus. Don’t assume anything until you have done market research and listened to real customers. Then assume the customers will change over time, so never stop listening.

Ideas 72

Ideas Startup Metrics Entrepreneur 72

Startup Professionals Musings

AUGUST 27, 2014

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Use metrics to measure results of marketing initiatives.

Startup 113

Startup Resource Metrics Entrepreneur 113

Startup Professionals Musings

FEBRUARY 17, 2018

Many risks can be managed or calculated to improve growth or provide a competitive edge, while others, like skipping quality checks to save money, are recipes for failure. Investors hate technology solutions looking for a problem, due to the high risk of no customers. Use metrics to measure results of marketing initiatives.

Resource 64

Resource Metrics Entrepreneur Technical Review 64