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Have you found your “teacher customer?”

Berkonomics

Your customers know what they want more than you do. This week’s insight came from personal experience and from a good friend who advanced the notion of the “teacher-customer” years ago. How it works: Together we would work out solutions in the form of new functions, new controls, new reports, and new safeguards.

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Find your “teacher customer.”

Berkonomics

Your customers know what they want more than you do. This week’s insight came from personal experience and from a good friend who advanced the notion of the “teacher-customer” years ago. Together we would work out solutions in the form of new functions, new controls, new reports, and new safeguards. Find one to teach you.

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Do you take those loyal, key customers for granted?

Berkonomics

Especially in your growing company, you are drawn into daily process issues by all of your direct reports, often responding to questions and problems, leaving little time for strategic thought. And that behavior results in leaving little time for outreach to the most critical component in your chain – your key customers. Find the pain.

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8 Keys To Attracting More Talent Than The Competition

Startup Professionals Musings

According to recent reports , these come from all the way up and down the age and experience spectrum, including up to ninety percent of the current Baby Boomers, as well as Millennials. Zappos , led by Tony Heish, has been a leader in this direction, and reports many advantages, as well as challenges.

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Competitive Intelligence

SoCal Tech Calendar

Tuesday, March 20, 2012 -- Competitive Intelligence: 007 Market Intel. Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. PDMA SoCal. It's Monday morning. He announces, "Let's build a gold-plated widget!"

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8 Ways To Stay Competitive In Today’s Technical World

Startup Professionals Musings

Even if your company doesn’t sell high-tech products, like Zappos sells shoes, having and using the right technology in the business, for distribution, marketing, and customer support, can easily make the difference between winning and losing in today’s high-tech world.

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8 Work Trends Driven By New Ventures And Competition

Startup Professionals Musings

The new era of highly connected and interactive technology is changing not only how business employees interact with customers, but also how they interact with each other, and with their company. I am happy to see reports that young companies are leading the way in these trends, on both the customer and the employee side.