Both Sides of the Table

JANUARY 12, 2014

The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. Market Structure.

Startup 150

Startup Marketing Study SEO 150

socalTECH

APRIL 14, 2010

Lolita was founder of ModernMom.com, which she sold to Richard Rosenblatt's Demand Media last year, and we caught up with Lolita to learn more about her newest venture. Is this competitive with Modern Mom? Lolita Carrico: I don't think it's competitive. What is Gloss Network? We're getting a good response with video.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Both Sides of the Table

JANUARY 22, 2014

It’s insanely competitive to get into our industry so most have degrees from institutions like Stanford, Harvard, Wharton and University of Chicago (blatant plug ;-). SEO marketing vs. social marketing. Most entrepreneurs I encounter seem to make their decisions more on perceived brand, past successes and ability to intro.

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Tech Zulu Event

OCTOBER 17, 2012

Sponsorship on the website – we have business owners asking to advertise on our site – this was never our intention – but due to demand, looking at building this into the platform. We also plan to introduce a premium profile – with onsite advertising for the subscriber – due to demand from our users.

Advertising 79

Advertising Services Social Network Startup 79

SoCal CTO

JULY 13, 2010

Creating Incremental Strategic Value - Ask the Angels , June 17, 2010 We can easily overlook the level of demand pull when we are assessing strategic value. Just because a product has a patent, deep complexity and an obvious competitive advantage does not mean that it can fly by itself into the market. Yes, even bootstrappers.

Startup 175

Startup Venture Capital Slides Blogging 175