Remove Competition Remove Design Remove Study Remove Writing
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The #1 Question to Ask Before Starting Any Case Study

InfoChachkie

Before beginning customer success stories or case studies with a new client, I ask a LOT of questions of my marketing contacts - well before ever talking to one of their happy customers. How are they different from the competition? 2- The goals for their case studies. Going into projects, I want to understand.

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What Startup Owners Need to Know About Employee Medical Benefits

Tech Zulu Event

These two developments represent the potential for major disruption in employer-sponsored medical benefit programs over the next decade or so, according to several studies. In fact, health care exchanges are expected to represent an increasingly competitive alternative to employer-sponsored health insurance plans in the future.

Startup 49
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Fixing Tech’s Gender Problem Starts With Company Culture

InfoChachkie

Most men in the 1940's and 50's did not know how to use a keyboard and thus could not write code. Despite men's inroads into software development, many women continued to make significant contributions in the field of software design until the early 1970's. A Corporate Culture That Changes the Odds.

Company 100
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6 Reasons Why You Should Jump On The Startup Bandwagon

Tech Zulu Event

Now, you’re handling payroll and doing writing as well. You may even discover that you enjoy writing more than crunching numbers. Piaw Na, who spent over six years at Google, writes on Quora that she recommends fresh grads to join a startup instead of big companies. Evernote office image courtesy of Design Milk via Pinterest.

Startup 102
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Moving Analytics | Sitting Kills, Moving Heals

Tech Zulu Event

Through simple design, extensive sensing mechanism research, and behavioral science principles, Moving Analytics is carving out its own innovative niche in a heavily competitive space by providing a simple solution for highly sedentary people. How is Movn different than your competition? You recently conducted a pilot study.

USC 104
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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. Storage is what’s known as “highly fragmented,” meaning easier for a new entrant to get traction if it could design a better product / service / experience. Competition. Study your history.

Startup 150
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Entrepreneurship: Nature vs. Nurture? A Religious Debate

Both Sides of the Table

There have been many studies done on the topic including looking at twins raised in separate families. There have been studies of adopted children to their natural parents versus the parents that raised them. I have also seen studies on “birth order.&#. There’s no question that both factors are involved.

Startup 289