InfoChachkie

JULY 23, 2012

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you look at many of the companies we invest in, sure they have traditional marketing activities, but most of their growth and momentum comes from delighting their users.

Marketing 233

Marketing Blogging Startup Venture Capital 233

socalTECH

MARCH 13, 2020

Our cost is very low, which allows us a key, competitive advantage. None of the small businesses, these spas, have the expertise or the budget to actually understand lead generation, SEM or SEO, or even know how to manage retention, referrals, expertise, or how to customize or streamline their processes. That makes this a no-brainer.

Template 124

Template Beverly Hills Startup SEM 124

Startup Professionals Musings

AUGUST 18, 2013

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. These give good customer connection and SEO. The tools and measurements are the same for both.

Media 59

Media Marketing Social Media Resource 59

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. What would it take in investments to acquire and retain traffic to support these businesses? Many startup businesses – tech or otherwise – fail.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

APRIL 1, 2017

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Social Media 62

Social Media Media Metrics SEO 62

Both Sides of the Table

APRIL 4, 2011

How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. Revenue metrics are one of the first things I ask for from the startups in which I invest. In 6 months?

Metrics 346

Metrics Startup SEO Customer 346

Startup Professionals Musings

OCTOBER 3, 2010

This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. Tags: entrepreneurs startups. SEM is sometimes called “buying your way into search results.”

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

APRIL 14, 2010

Is this competitive with Modern Mom? Lolita Carrico: I don't think it's competitive. Another part, in addition to good SEO and social media, and good traffic--is we've also be able to have huge brands since day one, since they trust me and what I'm doing. Brands are definitely investing it in the women and mom's space.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Both Sides of the Table

JANUARY 22, 2014

It’s insanely competitive to get into our industry so most have degrees from institutions like Stanford, Harvard, Wharton and University of Chicago (blatant plug ;-). SEO marketing vs. social marketing. Fred Wilson wrote perfectly about sticking with struggling investments. VCs, how to select a VC, etc.)

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

JULY 27, 2012

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Key measurements should always include return on investment, and visibility to the targeted audience.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

OCTOBER 3, 2012

But the low cost also means that your competition will also be there in force. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Key measurements should always include return on investment, and visibility to the targeted audience. Search engines. like Google.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

APRIL 15, 2010

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor blog in your domain name. Marty Zwilling.

Blogging 48

Blogging Search Engine Optimization Startup Writing 48

socalTECH

SEPTEMBER 14, 2009

So, we created a site which not just aggregates, but also organizes activities by type, category--land, sea, air--and things like competition, family, culture, adrenaline--to really narrow down the possibilities for what you're looking for. Bill Fried: I'm a serial entrepreneur. We're really in the memories business.

Activity 164

Activity Startup Sites Web 164

Tech Zulu Event

OCTOBER 17, 2012

You look at the US and you see passion, you go to Africa and man, Africa is amazing – so many entrepreneurs - the spirit to be successful is strong, there is no feeling sorry for themselves over recession or anything, people want to get on and make a business for themselves and that is the spirit behind ProfileTree. Why this region?

Advertising 79

Advertising Services Social Network Startup 79

Tech.Co

MAY 31, 2023

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. But while competition remains fierce, the advancement and accessibility of smart solutions are making it easy than ever for startups to find their feet. Read our guide to the best VoIP desk phones to check out its competition.

Tool 131

Tool Startup Software Review Technical Review 131

SoCal CTO

JULY 13, 2010

People tend to overvalue past investments when making forward-looking investment decisions. Just because a product has a patent, deep complexity and an obvious competitive advantage does not mean that it can fly by itself into the market. You’re Not a Real Entrepreneur - Steve Blank , June 10, 2010 Who is an entrepreneur really?

Startup 175

Startup Venture Capital Slides Blogging 175

Startup Professionals Musings

JANUARY 29, 2017

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 69

Blogging Search Engine Optimization Web Writing 69

Startup Professionals Musings

AUGUST 10, 2012

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 96

Blogging Search Engine Optimization Writing Social Network 96

Startup Professionals Musings

APRIL 27, 2011

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Blogs help because sites that update data frequently get higher SEO rankings. Anchor the blog in your domain name.

Blogging 91

Blogging Search Engine Optimization Services Writing 91