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Can you defend your pricing niche against your competition?

Berkonomics

There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. They are: Price. Companies that compete on price rarely compete against others who emphasize service or quality.

Pricing 226
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8 Creative Pricing Strategies Most Startups Overlook

Startup Professionals Musings

As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies , usually driven by competitor prices, or cost plus a reasonable margin. I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have on your innovative solution.

Pricing 145
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Helping Consumers Name Their Own Price For Products, With Greentoe

socalTECH

In real life, you can just about bargain a price for anything you want to buy--a car, a house, even that new stereo from your local electronics store. Joe Marrapodi: GreenToe is a name your own price marketplace for products. It''s very similar to the Priceline.com model, where you name your price for a flight or hotel.

Pricing 273
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Helping Startups Understand Salespeople & the Sales Culture

Both Sides of the Table

They like a solid product, well defined pricing, good references to sell against, a clear quota and well defined competitors. there is a nascent industry to try and help you with this, too. Don’t get my wrong – a great looking product can really help support a sale. Sales people will often blame your pricing.

Sales 382
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How Smart Entrepreneurs Don’t Hesitate To Seek Help

Startup Professionals Musings

While starting a new business always involves tackling many new challenges, I’ve personally found myself reluctant to ask for help. Thus, in my consulting with entrepreneurs, I always encourage them to get more comfortable asking for help. Of course, there are good ways and bad ways to ask for help.

Help 123
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6 Keys To Convince Investors Of Your Competitive Edge

Startup Professionals Musings

Most entrepreneurs are quick to assert to potential investors that their product or solution will kill the competition, but unfortunately your opinion alone is not enough to convince most experienced investors. A competitive advantage to a non-problem or tiny niche is not interesting to investors.

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LawKick: A Modern Way To Find Legal Help

socalTECH

Michael Chasin: LawKick.com is essentially a marketplace that makes it easier than ever to find legal help. How the website works, is the client goes to the website, and indicates what they need help with. You fill out the short questionnaire, lawyers submit their price quotes, and they get hired. It''s more of a silent auction.

Help 240