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Competitive Intelligence

SoCal Tech Calendar

Tuesday, March 20, 2012 -- Competitive Intelligence: 007 Market Intel. Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. Several case studies will be presented, although the names will be changed to protect the innocent.

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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. If your investor is unknown, or peers offer no positive attributes, take it as a red flag.

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The Corrosive Nature of Over-Introducers

Both Sides of the Table

It starts seemingly innocent enough. It’s hard enough building a valuable product or service in competitive global markets without spending time on unproductive tasks. I try to steer entrepreneurs away from over-introducers and I often find myself wanting to be careful about them becoming an investor in companies I back.

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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

The broad-brush push-marketing is no longer competitive. The newest generation has never lived life unplugged, and their blend of innocence, simplicity, and pure excitement appeals to every customer. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

The broad-brush push-marketing is no longer competitive. The newest generation has never lived life unplugged, and their blend of innocence, simplicity, and pure excitement appeals to every customer. With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people.

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5 Keys To Vetting Investors Before You Accept Funding

Startup Professionals Musings

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. If your investor is unknown, or peers offer no positive attributes, take it as a red flag.

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Micromobility in limbo: Takeaways from Paris and LA

TechCrunch LA

Despite that apparent hunger, two scooter operators – Lyft and Spin – recently exited the Los Angeles area, blaming a lack of favorable regulations and too much competition, which apparently made it difficult to turn a profit. It’s so car dominated and hungry for alternatives to the automobile.”. See, I told you it was personal!