Startup Professionals Musings

DECEMBER 17, 2013

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. As the end of the year approaches, it’s a good time for every startup to assess the metrics, technology, and platforms they’re using to manage the business. Cost of customer acquisition.

Metrics 100

Metrics Technical Review Sales Statistics 100

Startup Professionals Musings

NOVEMBER 14, 2012

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106

Metrics Startup Sales Statistics 106

Startup Professionals Musings

OCTOBER 31, 2022

After many years in business, I’m convinced that none of us has the strengths and interest in all the areas needed for success, including solution changes, finance, marketing, and operations. In my experience, competition is the biggest challenge here. We all need to play to our strengths, and team with others for complementary needs.

Activity 108

Activity Satisfaction Metrics Ideas 108

Startup Professionals Musings

MARCH 10, 2023

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Marketing, sales, support, and service operations. No mention usually means no plan and not competitive.

Outsource Development 115

Outsource Development Startup Ideas Competition 115

Both Sides of the Table

MAY 14, 2018

I know all of this because every VC knows this because we’ve all either funded companies that have marketing technology or we’ve seen a pitch with a company that does this. Your pitch deck should really be your best marketing tool Your pitch deck shouldn’t contain your deepest, darkest secrets and plans. A deck is a deck.

Funding 239

Funding Venture Capital IP Competition 239

Startup Professionals Musings

JUNE 18, 2023

For a new business, you can provide unique ingredients, but the preparation steps in your business plan must follow a tried and true recipe for startup success: Identify a market with a real need. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market.

Startup 112

Startup Metrics Coach Marketing 112

Startup Professionals Musings

AUGUST 27, 2023

To achieve success in your business despite today’s volatile global markets , you and your team must have a mindset that goes beyond the traditional strategies of repeatable processes and lower costs. Measure progress through metrics on sales, revenue, and penetration. Seek to dominate your market over competitors.

Custom 91

Custom Customer Marketing Startup 91

Startup Professionals Musings

AUGUST 15, 2022

There is still infinite room for new startup sales modes and models. Surdak emphasizes that the goal is to either mitigate some of the pressure caused by data growth or to put that pressure to work for you in growing your startup and remaining competitive: Focus: play to your strengths. Data enable: use metrics and measurements.

Startup 126

Startup Social Media Entertainment Metrics 126

Startup Professionals Musings

JUNE 23, 2021

As a consumer, I rarely pay attention to your marketing pitch, but I certainly always remember a exceptionally positive total experience with your team, based on a memorable set of interactions from first contact to discussions with friends. Incentives should be a combination of metrics and recognition to highlight results.

Customer 147

Customer Custom Technical Review Metrics 147

Startup Professionals Musings

JULY 4, 2021

Waste in a startup is any activity that burns resources, but creates no value or competitive advantage in the eyes of customers. Trying to do too many things with too few resources, usually means the startup will not shine at anything, and will not survive the competition. That’s a deadly waste you can’t afford.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

APRIL 7, 2021

The best are ones quickest and most willing to do the realignment on a continuous basis these days, as the market changes, customer interests change, and you learn from experience. Make sure the inspiration that launched your vision isn’t lost in the course of a pivot or market change. Revisit your startup vision and values.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

JUNE 7, 2020

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Marketing, sales, support, and service operations. No mention usually means no plan and not competitive.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

SEPTEMBER 21, 2020

For a new business, you can provide unique ingredients, but the preparation steps in your business plan must follow a tried and true recipe for startup success: Identify a market with a real need. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market.

Startup 156

Startup Metrics Coach Marketing 156

Startup Professionals Musings

JUNE 20, 2022

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Changes in your organization’s core performance metrics. Probing the possible issues to fully understand what is happening.

eBook 111

eBook Metrics Examples Startup 111

Startup Professionals Musings

SEPTEMBER 22, 2021

Investors love entrepreneurs who come across as constantly on the lookout for new ideas, and able to grasp the larger implications for market change. These show a focus on the business elements required for success, and metrics for ensuring accountability, management control, and feedback along the way.

Ideas 140

Ideas Entrepreneur Equity Resource 140

Startup Professionals Musings

FEBRUARY 5, 2020

Yet, in the interest of full disclosure, and an honest intent to save future entrepreneurs some grief and money, I would remind you that starting any business has key dependencies on at least five major elements, including product design and delivery, the right people on the team, adequate funding, a sizable market opportunity, and marketing.

Startup 131

Startup Entrepreneur Customer Custom 131

Startup Professionals Musings

MARCH 25, 2016

Many entrepreneurs assume that everyone will love their solution as much as they do, so they tune their marketing focus based on their own needs and wants. Expanding your market into these areas requires thinking outside your personal box. Identify your built-in biases and define compensating development and marketing strategies.

Customer 55

Customer Custom Marketing Social Media 55

Startup Professionals Musings

SEPTEMBER 30, 2023

He also still gets excited to donate one percent of sales to environmental groups around the world. Innovative technologies require iterative development, while other ideas are primarily marketing and financial. You may be comfortable driving your future based on vision and emotion, or have long been a stickler for details and metrics.

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

AUGUST 13, 2022

get the attention of the market they choose. Having a great idea in the wrong place won’t get you the funding you need, the experienced domain experts you want, or the pilot market results you need for survival. billion dollar sale to Oracle from Bozeman, Montana. Exposure is another key ingredient.

Technical Review 123

Technical Review Oracle Software Review Ideas 123

Startup Professionals Musings

NOVEMBER 11, 2019

There is still infinite room for new startup sales modes and models. Surdak emphasizes that the goal is to either mitigate some of the pressure caused by data growth or to put that pressure to work for you in growing your startup and remaining competitive: Focus: play to your strengths. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

DECEMBER 22, 2021

Happy customers quickly become your biggest advocates, today reaching far beyond friends and family, and they make traditional marketing efforts pale in comparison for growth, loyalty, and new customer acquisition costs. Use metrics to assess needs and growth economics.

Custom 114

Custom Customer Metrics Satisfaction 114

socalTECH

DECEMBER 20, 2017

Here’s why that should scare you… In recent years the pace of the market has accelerated dramatically. It means competition is more fierce because formidable new competitors can arrive overnight. from sales to marketing, product, to ops and finance?—?centers Now everything our company does?—?from Read more… ??

Technical Review 100

Technical Review Metrics Ideas Product 100

Both Sides of the Table

DECEMBER 27, 2011

The most obvious way to explain this is with sales people. If you hire 6 sales reps in January at $120,000 / year salary then you’ve taken on an extra $60,000 per month in costs yet these sales people might not close new business for 4-6 months. “COGS” represents the amount that each sale costs you.

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

MARCH 3, 2021

To keep you on a positive track with potential investors, I recommend the following logic principles, to balance your passion in presenting your vision of a new business: Make sure your plan includes some business metrics. Postulate competitive reactions and your responses. Present a viable exit strategy for investors to cash out.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Tech Zulu Event

JANUARY 22, 2016

Social networking continues to be a superior force in marketing, especially Facebook. Top 3 Important Facebook Marketing Trends to Watch and Emulate. The way to get ahead of the competition is to look at what they’re doing right and do it better. According to emarketer.com , Facebook earns 65.5 That was $15.5

Marketing 40

Marketing Social Media Social Network Technical Review 40

Both Sides of the Table

FEBRUARY 20, 2017

They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. You have a marketing department with three people.

Activity 164

Activity Conference Press Case Study 164

Startup Professionals Musings

AUGUST 13, 2012

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Competition and sustainable advantage.

Competition 113

Competition Metrics Startup Invest 113

Both Sides of the Table

NOVEMBER 14, 2017

What sized team can I afford in order to sell, market & provide service to these customers? In the case of MakeSpace we had huge initial successes in New York City as Rahul led the scaling of our drivers, our trucks and our warehouses and we figured out the right price points to beat the local competition.

Startup 286

Startup Technical Review Custom Customer 286

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. The market response model is an analytical model, which quantifies how markets respond to stimuli. Did the TV stimulate search?

Social Media 235

Social Media Demand Activity Marketing 235

Startup Professionals Musings

JULY 17, 2019

As a business advisor, when I bring this up, at best I will hear the defense that you are focused on the strategy of the moment, such as such as how to increase sales, or reach a new market. Highlight your competitive value, not your technology. Customers and the market don’t stand still, so your strategy can’t either.

Technical Review 87

Technical Review Customer Custom Competition 87

Startup Professionals Musings

DECEMBER 8, 2018

For a new business, you can provide unique ingredients, but the preparation steps in your business plan must follow a tried and true recipe for startup success: Identify a market with a real need. You need a good cook, good marketing, and first-class service. investors invest in people, not ideas) Effective and timely go-to-market.

Startup 81

Startup Coach Metrics Marketing 81

Startup Professionals Musings

MAY 24, 2015

Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Marketing, sales, support, and service operations. No mention usually means no plan and not competitive.

Outsource Development 99

Outsource Development Startup Competition Training 99

Startup Professionals Musings

AUGUST 7, 2015

Here are the motivation elements that investors expect to hear: Size and growth potential of the market opportunity. Your customers don’t care if you are targeting a billion-dollar market and growing at double-digit rates, but investors will skip small or shrinking opportunities. First to market” is not sustainable by a startup.

Product 103

Product Slides Customer Custom 103

Startup Professionals Musings

SEPTEMBER 20, 2019

For example, if it’s getting harder to charge a price premium for the product you’re marketing, or others are offering your subscription service for free, it may be time to start thinking in a new box. Changes in your organization’s core performance metrics. Probing the possible issues to fully understand what is happening.

Entrepreneur 93

Entrepreneur eBook Metrics Examples 93

Both Sides of the Table

JUNE 5, 2011

2 preamble issues having read the comments on TC today: 1: I know that the prices of startup companies is much great in Silicon Valley than in smaller towns / less tech focused areas in the US and the US prices higher than many foreign markets. I can’t control the market. Private markets for stocks are the opposite.

Startup 336

Startup Pricing Technical Review Marketing 336

Startup Professionals Musings

MAY 13, 2011

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Industry & market sizing. Start with the evolution of the overall industry, market segmentation, market dynamics, and customer landscape. Competition and sustainable advantage.

Competition 116

Competition Metrics Startup Sales 116