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6 Keys To Competitive Advantage By Memorable Service

Startup Professionals Musings

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. This results in more profits and growth for you.

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Curogram Selected For Publicis Startup Competition

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Los Angeles-based health messaging startup Curogram , a new startup developing a web-based, SMS app for the healthcare market, has been selected as a finalist for the Publicis Health Media Disruption Garage Competition, according to the company.

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6 Key Rules To Stay Competitive In The Digital World

Startup Professionals Musings

In case you hadn’t noticed, the key elements of a competitive advantage for your business have changed as businesses move online, and your domain is instantly global. As a business advisor, I have to recommend even to established companies that they review and revamp their competitive strategy now, even if it appears to be working today.

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5 Keys To Achieving Memorable Competitive Distinction

Startup Professionals Musings

Differentiation is still a key requirement for a successful startup rollout, and but it must be sustainable to keep ahead of new competition. In my view both of these numbers have come down recently. A good example is Dominos Pizza “We’ll deliver in 30 minutes or less, or it’s free!”

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Demand Media: No Competition For Sixteen New TLDs

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Santa Monica-based Demand Media reported Wednesday that it is the only applicant for sixteen of the 26 new generic, Top Level Domain (gTLDs) it applied for from ICANN. The firm said it has competition for managing the.bar,cam,fishing,gay,green,map,mom,moto,rip, and.wow domains.

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6 Reasons For Your Business To Embrace Social Media

Startup Professionals Musings

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the almost 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition.

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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.