How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Having a set of metrics that you watch & that you feel are the key drivers of your success helps keep clarity. And the more public you can make your goals for these key metrics the better. How many through SEM? Revenue Metrics. Salesman Metrics.

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

The metrics were good but we wondered how much better they would be when we expanded our product. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Competition. You need to ask yourself honestly how your product or service is going to be significantly better in some way than the competition that exists in the market. Many startup businesses – tech or otherwise – fail.

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