Tuesday, June 5, 2018

Getty Images Launches Content Studio In LA

Getty Images has launched a new, custom content service in Los Angeles, called Getty STUDIO. According to Getty Images, STUDIO will be a "full-service production agency" and provide services to brands. Getty Images said the new unit will provide video, event photography, social-first content, commercial assignments, portrait studios, talent integration, media partnerships, full service production, immersive media, worldwide distribution, content strategy and visual intelligence. The new effort ties together Getty's network of photographers and videographers, and specifically is aimed at helping brands in an age of "digital proliferation", according to the company.