Learn From The Masters of SEO, Social, Branding, Advertising and More | PubCon 2011

Tech Zulu Event

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

SEO 13

YP Launches New Organic SEO Service

socalTECH

Startup technology veteran and Idealab alumni Stu MacFarlane, who is now Executive Vice President of Products and Marketing at YP said the new product helps local businesses connect with consumers by providing a strong SEO strategy. YP said the new product provides local businesses with a mobile responsive, content-rich website, supported by a full range of SEO services designed to improve rankings on Google and other search engines.

Trending Sources

SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. They went on to describe a fairly common type of site that has some original content, but not much. I won't say that I'm truly an expert on SEO.

Changes in SEO

SoCal Tech Calendar

Wednesday, September 21, 2011 -- Changes in SEO. The Biggest Changes in SEO that you need to know A team of search engine panelists will be discussing the biggest changes in Search Engine Optimization. How New ways Google looks at content and external links. How Techbizconnection. How social media is making a major impact in ranking. New How International search is taking off.

BLOGGER ALERT: How to Start a Blog and Make Money Blogging

Tech Zulu Event

The marketer in you says sell sell sell and the passionate blogger says I just wanna create content my followers will love. They give you their email to either get some piece of exclusive information or to simply stay connected to the content on your site. Write your content.

Insights: 21 Strategies for Generating Irresistible SEO Benefits

socalTECH

Dustin gives his 21 Strategies for Generating Irresistible SEO Benefits : It's pretty easy to blow thousands of dollars (even tens of thousands of dollars) on a search engine optimization (SEO) strategy that barely gets any results. Creativity is the key to good SEO (More.).

Tsavo Names General Manager For SEO Unit

socalTECH

Santa Monica-based Tsavo Media, the new startup venture of former Userplane founder Michael Jones, said Tuesday that it has named Steve Schepke as General Manager of Tsavo Agency, a new unit focused on providing monetization services to content providers. SEO unit.

Learn From The Masters of SEO, Social, Branding, Advertising and More | PubCon 2011

Tech Zulu Event

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

Render Media: Creating A Digital Publisher In The Social Age

socalTECH

Our goal is to create really socially engaging content, that is aimed at empowering, informing, and giving voice to a young audience. The people who we our content and videos in are essentially connected, mobile, have their phone with them all the time.

The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

Along with Greycroft, I was the first institutional investor in Maker Studios (sold to Disney for nearly $1 billion) and am still the largest investor in Mitu Network , the largest online video producer of Latino content.

SEM 153

32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

SEO for Startups )? What special data, content, APIs, etc. SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Content Management - do we need to allow easy editing of content in the system? Content access controls?

What are the Technical Performance Requirements for your Startup?

SoCal CTO

Is SEO important? Google told us back in 2010 that site speed was important for SEO. Consider two different types of systems: eCommerce or Content web site. These will have many individual web pages, with specific URLs, optimized for SEO.

SEO 52

Perfect Market Unveils New Content Monetization Tool

socalTECH

Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. According to the firm, which is run by Julie Schoenfeld, the new tool helps newsrooms and editors to determine the biggest demand for articles, and help publishers monetize their content based on that demand.

32 Questions Developers May Have Forgot to Ask a Startup Founder

SoCal CTO

SEO for Startups )? What special data, content, APIs, etc. SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed? Content Management - do we need to allow easy editing of content in the system? Content access controls?

Interview With Mike Mothner, Wpromote On Growth, Acquisitions

socalTECH

The area which probably is really attuned to your readers, is we also serve many mid-market, growth oriented companies that are looking to grow and acquire customers, with paid and earned digital channels, paid search, paid media, social, email, and organic SEO, as well as digital PR and content. We're not the vendor that does SEO, and not the vendor that does paid search, we're their marketing vendor.

Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth?

SEM 136

Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc.

SEM 136

There’s No Such Thing as an MCN. It’s a Figment of Your Imagination

Both Sides of the Table

The reason is that most people equate MCN with “YouTube aggregators” meaning people who sign up video creators, roll them up into a single content management system and then collect advertising revenue from YouTube. We had a studio and invested in content creation.

Digital Summit LA

SoCal Tech Calendar

Brilliant speakers bring phenomenal content on Marketing Strategies, UX and Design, Email, Search, Mobile, Video, SEO and so much more. Tuesday, April 4, 2017 -- Digital Summit LA. Event Name: Digital Summit LA Dates: April 4-5, 2017. See [link] (more

SEO 2

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

Equally, hoping to unseat TripAdvisor without understand their SEO strengths and how much it would cost to knock them down would be naïve. That marketing can be PR or SEO or influencer distribution or other forms of “unpaid” marketing. SEO doesn’t just happen – it requires a content strategy, inbound links, relevancy, keyword strategies, etc. Many startup businesses – tech or otherwise – fail.

SEO 115

How Startups Can Use Metrics to Drive Success

Both Sides of the Table

How many adds came through organic SEO? For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”. You Manage What you Measure.

Silicon Beach Fest Hollywood, LA Tech Summit, and Idea to Screen | Why You Need to Attend Any or All

Tech Zulu Event

One aspect of this past summer’s Silicon Beach Fest (SBF) I personally enjoyed, among everything else presented that weekend, was learning all about the new multi-channel networks available to showcase online content.

Do VC Platforms Make Sense?

Both Sides of the Table

They offer leadership conferences, regular content articles on leadership, board pack templates and the like. We felt we wanted “management heavy” where we’d try to put more effort into tracking systems, data analysis, event management, content creation and the like.

Pubcon 2010 Here We Come!

Tech Zulu Event

The TechZulu team is coming back to Pubcon this year from November 8-11 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Tags: Advertising & PR Events Pubcon Social Media Video Advertising affiliate marketing analytics Branding Link building PR pubcon Search SEM SEO

SEM 0

Interview with Sam Rogoway, Near Networks

socalTECH

Normally, SEO is not cheap, and video is a very affordable way to boost your businesses search engine optimization, and help you to get discovered. Sam Rogoway: The next goal for us, is we are in talks with a number of large publisher and platform sites, from large deal sites, to large publishers in certain categories of content, such as restaurants and hotels, to power their local video solution.

Marketing The Funniest Site On The Internet With Patrick Starzan of Funny or Die

Tech Zulu Event

We focus on developing strong distribution channels through social media, search, blog outreach and email programs to accelerate the discovery, sharing and engagement with Funny Or Die content. People become aware of Funny Or Die through our content.

Covario Acquired By Dentsu Aegis Network

socalTECH

San Diego-based Covario , the search and content marketing agency, is being acquired by Dentsu Aegis Network , the companies said late Wednesday. According to the two, Covario has over 140 professionals offering up paid and organic search, social media, and content marketing services to brands and direct marketing clients. As part of the deal, Covario''s SEO software arm--Rio SEO--will become an independent company.

SEO 2

Startup Software Development – Do Your Homework Before You Develop Anything

SoCal CTO

SEO for Startups )? What special data, content, APIs, etc. I just had an all-too common conversation with the founder of a startup who had spent more than a year working with a software development company who had produced a mess. The mess really comes from a developer who was willing to get started on a product that was not fully thought out. I always take a very different approach in early conversations.

How Tradesy Makes Selling Women's Clothing Simple, with Tracy DiNunzio

socalTECH

I spent probably the first six months of RecycledBride in creating lots of content. The easiest way to do that, was to become a resource for great content. While I was doing that, I was learning about social media, about SEO, about gorilla marketing, and so on.

SEO 60

Wpromote Brings Digital Marketing To Nonprofits, Charities

socalTECH

According to Wpromote, it will offer up a select group of nonprofits and charities with a day long event next week, Wprobono: Digital Day in LA, to help them learn about paid and earned social media, content marketing, email marketing, SEO, paid search, and more. Los Angeles-based Wpromote , the provider of online marketing services led by Michael Mothner, said it is offering up a set of free workshops, courses, and discussions to nonprofits and charities.

The 7 “Free” Ways to Get Traffic on the Web

Jason Nazar

Refreshing Content. Each individual piece of content should have its own distinct URL(title tag), and a unique title (H1 tag) for the page that search engines can read and index. Helpful Resources about Search Engine Traffic : 68 Helpful SEO Tools. The type of sites that might link into you are blogs, traditional press online, forums or bulleting boards, or content rich sites that are focused on a similar topic.To On the web, Content is King.

Sites 13

BloomNation's Goal To Empower Your Local Florist, And Improve Flower Delivery

socalTECH

This empowers local florists to take advantage of things like organic SEO, and also helps them promote their current business, as well. If you''ve ever ordered flowers from one of the big floral services, you know it''s an impersonal, cookie-cutter, and heavily commoditized area.

Local Corporation Debuts New Digital Marketing Service

socalTECH

The product includes web hosting, social media, mobile, content creation, website creation, SEO, and other services for those businesses. Irvine-based Local Corporation has debuted a new digital marketing software suite aimed at local businesses this morning.

SEO 2