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Wpromote Brings Digital Marketing To Nonprofits, Charities

socalTECH

Los Angeles-based Wpromote , the provider of online marketing services led by Michael Mothner, said it is offering up a set of free workshops, courses, and discussions to nonprofits and charities.

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

So much so that if you read Ken Auletta’s wonderful book “ Googled ” you’ll see that Larry and Sergey had for years stated they would never do paid search results. Of course that’s not disputable. To some extent – of course they are. acquired Overture for $1.63 Yes, Google won.

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How Open Should a Startup CEO be with Staff?

Both Sides of the Table

Of course not. But I’m working on a large team of people trying to figure out how to make micro improvements to a paid-search algorithm. Of course you need to be open. Of course you shouldn’t f **g buy a house. CEO transparency. It almost sounds uncontroversial. A CEO should tell her staff everything!

Startup 417
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Interview with Robert Blatt, MomentFeed

socalTECH

There are hundreds and thousands of representation of companies on Facebook, Google, Apple, and Yelp, in paid search and through social experiences. We had wanted to understand what we were doing before doing it everywhere, so we want to grow our sales and marketing efforts, and of course our client success organization.

Google 127
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Paid Search – Customers which click on sponsored ads associated with search keywords fall into this category. Google’s market capitalization is in the stratosphere for a reason – keyword search advertising is highly effective. John is a CPA and holds an M.B.A. from the Wharton School.

Custom 164
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Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

So he launched a company with exclusively paid search. Users would know exactly how much was paid for each click. And now, of course, UberSocial, Bill’s latest project. If it worked in the Yellow Pages, why not on the Internet? Google was clear that they WOULD NOT go into this business. Shopping.com. Insider Pages.

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Top 30 Startup Technology and Product Posts for September 2010

SoCal CTO

Some of the traffic-tactics we use involve good old fashioned payola: paid search, banner ads, affiliate programs, etc. But the other piece of the argument is, of course, an argument for why your company should build open source - why it should develop its technology in a community-driven, open sourced way. That crazy chicken.

Startup 191