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Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

Today they say its Africa’s largest and fastest growing social networking utility with over 4,000 daily new sign-ups. They also add that LAGbook ranks #2 in the city of Yaba-Lagos, where the social network was incepted, and #37 in the city of Hirtshal, Denmark. We create a social network for students of the University of Lagos.

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CampaignEQ's William Belk On Ads, Algorithms, and Attribution

socalTECH

We were limited to using products on the market, and we found that all of them were really designed for advertising networks and marketplaces using a traditional, affiliate model. How did you guys decide to shift from a consumer focused startup like Beachmint, to developing software tools? We definitely stand out in that respect.

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Interview with Tim Cadogan, OpenX

socalTECH

One, is we give them software--known as an ad server--which helps them manage different ad streams they have. The software helps them manage all of that, so that they can target campaigns, optimize ads, and report out in different ways. They can sell those ads on a CPM, CPC, or CPA basis. Tim Cadogan: It's two things.

OpenX 242
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

He knows the ad management and ad network businesses. It broke the hegemony that the carriers had over software on mobile phones and the industry will forever be changed (for the better) for this. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis). it has built in iPad support from Day 1. How can they claim this?

Mobile 282
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

What is perhaps different from other regions is that we have large indigenous aerospace industry and a big high-tech import/export trade as opposed to a lot of software companies. With all of those companies gobbled up the market is now focused on the next generation startups like TasteMade, MiTu Network, StyleHaul and so forth.

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Interview with Robert Flynn, Aggregage

socalTECH

We've built some social curation tools, which use social signaling--tweets, clickthroughs, or comments on Facebook--and take what the network is deciding are important stories, and highlighting those and moving them further up on our site, so that the important stories on any given day are being highlighted. Robert Flynn: Yes.

Startup 162
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Pour And Stir II – Managing Your Cost Per Customer

InfoChachkie

Affiliate Network – Affiliates are third-parties which are only compensated when they perform a particular action on your behalf. As such, a number of marketplaces have arisen to address this issue, such as Commission Junction , Google Affiliate Network and LinkShare. Such fees must be factored into your cost per customer calculation.

Custom 164