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Customer Validation - 33 Great Articles

SoCal CTO

I’m going to take that thought out into the field and validate it with my customers." I’ve spoken to dozens of customers, I have a validated customer persona, built an MVP to test key behavioral hypotheses, and the data doesn’t back what you’re saying." Customer Validation 101. Either: "That’s interesting.

Custom 227
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5 Tips to Becoming a More Customer Centric Organization

Both Sides of the Table

As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.

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7 Ways To Improve Your Team Member Experience At Work

Startup Professionals Musings

A common initiative I hear from business owners today is their effort to improve the customer experience. To achieve real growth, business leaders need to improve both employee as well as customer experiences. Flexible – listen to allow flex hours and customization. Responsive – empower employees to help peers.

Custom 113
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Interview With Startup Boost, Matt Stodder and Blake Caldwell

socalTECH

What is Startup Boost , and how is it looking to help early stage startups in Los Angeles? It's a term to help people understand that we're here to help companies get ready to scale. We do that by galvanizing the community to help out. They're willing to give their time, a few hours a week, to help out startups.

Startup 172
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How Startups Can Figure Out Sales: Amos Schwartzfarb, TechStars

socalTECH

I was a sales person at HotJobs, but after we went public I helped open up an office in Los Angeles, and lived in Los Angeles for eight years. The, I moved back to LA and helped build out our strategic account management and our strategic sales team for HotJobs. They got a bunch of investors, including some from Austin.

Sales 113
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Smith Micro Adds Design and Development Service

socalTECH

Aliso Viejo-based software developer Smith Micro Sofware said that it has launched a new, design and development service, which will help its customers develop their own mobile apps. According to Smith Micro, the service is aimed at B2 enterprises and startups, and help them develop iOS, Android, and Windows apps.

Design 100
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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

I did have the wherewithal to visit potential customers and try to understand the pain points that I thought could be solved with our solution. Steve Blank calls this “ customer development ” in which you built an initial product that is in search of “product / market fit.” This answers the question of “why buy anything?”

Sales 393