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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

It’s OK because in an era where you can much more rapidly prototype and build products it is far more beneficial to launch your first version, get initial customer traction and then talk to your customer base to understand how well it meets their needs. We called our methodology PUCCKA. Unique Selling Proposition. Compelling Event.

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Top 29 Startup Posts May 2010

SoCal CTO

They’re deep into Customer Development ,” he said. First off the two prezis and then the case study material (i used ERPLY as inspiration). &# The classic framework for analyzing a firm’s strategic position is Michael Porter’s Five Forces. Here’s why. Your Process Doesn’t Work.

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