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Can your employees recruit from a customer or supplier?

Berkonomics

One of your employees is approached by an employee of a customer or of a supplier, stating that β€œIt sure would be great to work in your company.” The recruitment traps. It has happened to all of us who have been leaders in business long enough. State your policy clearly. My story of an employee over the line.

Custom 156
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5 Steps To Finding The Best Investor For Your Startup

Startup Professionals Musings

Investor due diligence on a startup is not a mysterious black art, but is nothing more than a final integrity check on all aspects of your business model, team, product, customers, and plan. Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels.

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10 Reasons To Market Globally While Selling Locally

Startup Professionals Musings

With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. The very best marketing is word-of-mouth from your very happy customers. The broad-brush push-marketing is no longer competitive. Build word-of-mouth into your product or service.

Marketing 107
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10 Keys To Results With Social-Local-Mobile Marketing

Startup Professionals Musings

With social media, you can interact more precisely and create custom products and marketing to be almost all things to all people. The very best marketing is word-of-mouth from your very happy customers. The broad-brush push-marketing is no longer competitive. Build word-of-mouth into your product or service.

Mobile 173
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Mojix In Japanese Distribution Deal With IBM Japan

socalTECH

According to Mojix, IBM will provide system integration systems and customer support for its products int he Japanese market, and distribute the Mojix STAR system itself and through qualified resellers in Japan. The firm is backed by Oak Investment Partners, Red Rock Ventures and InnoCal Venture Capital. READ MORE>>.

IBM 124
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Competitive Intelligence

SoCal Tech Calendar

Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. Several case studies will be presented, although the names will be changed to protect the innocent. He announces, "Let's build a gold-plated widget!" See [link] (more)

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5 Keys To Vetting Investors Before You Accept Funding

Startup Professionals Musings

Investor due diligence on a startup is not a mysterious black art, but is nothing more than a final integrity check on all aspects of your business model, team, product, customers, and plan. Taking on equity investors to fund your company is much like getting married – it is a long-term relationship that has to work at all levels.