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6 User-Centered Design Guidelines To Thrill Customers

Startup Professionals Musings

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Experience using the product is only one stage.

Design 105
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HG Insights Powers New Forrester Market Research Offering

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Santa Barbara-based software developer HG Insights is powering a new market research offering from research and advisory giant Forrester, to power Forrester's new Business Technographics Service.

Research 133
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Here Is How To Win Today With The Customer In Control

Startup Professionals Musings

Today’s customers are much more in control of their buying decision, as they have more choices and more information than ever before. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” These decisive moments, and how to respond, are outlined in Robert H. Build a relationship and trust quickly.

Customer 146
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6 Keys To A Winning Business Model For Your Customers

Startup Professionals Musings

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Customer support is more than handling exceptions. Your challenge is to present a total business solution to the right customer set to build your credibility and momentum.

Customer 109
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SoCalGas Gets $7.1M for Zero and Near-Zero Emissions Vehicle Technology Research

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the primary supplier of natural gas to customers in Southern California, reports that it has received over $7M in funding from the U.S. SoCalGas said it will supply an additional $730,000 in funding via its Research, Development, & Demonstration department for those efforts. Southern California Gas Co. , The company said $7.1M

Research 124
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6 Principles For Creating Great Customer Experiences

Startup Professionals Musings

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Experience using the product is only one stage.

Customer 150
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Agilent Funds Biotech Research Center At USC

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Scientific equipment maker Agilent is funding a new scientific research center at the University of Southern California , focused on biomedical research, through a new scientific collaboration. READ MORE>>.

USC 113