Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Interact with employees and customers on a regular basis. Never be too busy to talk to real customers.

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Customer Custom Social Media Metrics 140

socalTECH

MAY 7, 2021

Santa Monica-based a href="[link] Cycle, a developer of software for market research, said it has rolled out a new tool to help with ongoing issue tracking for companies using continuous product development. The company said its customers include Peloton, Hulu, Thomson Reuters, Viacom, ro.co, Gymshark and others.

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Tool Santa Monica Hulu Research 113

Startup Professionals Musings

NOVEMBER 20, 2022

As a startup advisor, I see too many entrepreneurs get distracted by technology or their favorite cause, and then wonder why they can’t find an investor, attract customers, or build a long-term business. Customers now put big value on experience, social impact, empowerment, and feedback.

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Customer Custom Competition Netflix 103

socalTECH

OCTOBER 14, 2019

The software company--which is backed by KPN Ventures--says that its new product, Lens, provides network analytics for network operators, providing them with near real-time, granular and dynamic analysis of how customers are using their home or business networks.

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Tool El Segundo Artificial Inteligence Networking 113

Startup Professionals Musings

DECEMBER 23, 2020

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Experience using the product is only one stage.

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socalTECH

JUNE 11, 2020

Los Angeles-based Slingshot Aerospace , a startup which normally develops situational intelligence software, is helping to address some of the major issues to emerge out of the global COVID-19 pandemic, by helping to create an online mapping tool for finding food help. READ MORE>>.

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Tool Help Resource Los Angeles 138

socalTECH

JULY 16, 2019

Aliso Viejo-based Corent Technology , which develops cloud migration software tools, says it has integrated its tools with Microsoft Azure Migrate, Microsoft's migration software for its cloud services. Corent develops tools which help move software to the cloud, and turn legacy applications into software-as-a-service (SaaS).

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Tool SaaS Software Customer 113

Startup Professionals Musings

JUNE 23, 2021

Yet, as a business consultant, I often find minimal focus on improving employee engagement and assessing their customer-facing performance. For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees.

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Customer Custom Technical Review Metrics 147

socalTECH

FEBRUARY 2, 2018

Los Angeles-based Factual , the location data startup led by Gil Elbaz, said this week that it has launched a brand new set of tools, called Geopulse Insights and Geopulse Measurement. Accordign to Factual, the new tools help marketers understand customer behavior, and link real-world, customer behavior to their online marketing campaigns.

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Tool Google Los Angeles Pricing 100

socalTECH

JUNE 6, 2019

Los Angeles-based ServiceTitan , which develops a suite of software aimed at helping home service businesses with such tasks as CRM, dispatching, marketing automation, and more, said it has integrated its tools with iManifold , a residential heating, ventilation, and air conditioning diagnostics tool.

Tool 113

Tool Glendale Report Los Angeles 113

socalTECH

MARCH 11, 2014

Santa Monica-based CampaignEQ , the developer of marketing tracking tools, said today that it has launched a new product for affiliate and customer referral tracking for e-commerce providers Shopify, Magento, Big Commerce, and Business Catalyst. CampaignEQ said it tool starts at $19 a month. READ MORE>>.

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Tool CPC Santa Monica Commerce 178

Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

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Custom Customer Metrics Satisfaction 114

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand. Don’t just monitor – engage customers.

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Custom Customer Marketing Social Media 172

socalTECH

AUGUST 30, 2019

San Diego-based Housecall Pro , the startup which provides a number of different software products for home services contractors, announced on Friday that it has launched a new set of finance tools for its customers.

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Startup Professionals Musings

MARCH 29, 2021

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. Some call it a move from always “ hunting ” for new customers in the wild, to “gardening” or nurturing loyalty and value from the ones you already have.

Custom 168

Custom Customer Marketing Social Media 168

socalTECH

OCTOBER 12, 2020

Santa Monica-based Invoca , which provides call tracking and analytics software, says a new study it ran shows that website experience and customer experience has become much more important in the era of COVID-19, particularly in big ticket purchases. READ MORE>>.

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Custom Customer Santa Monica Services 100

TechCrunch LA

MARCH 3, 2020

Insurance and virtual reality are hardly synonymous, but Talespin’s training tools have helped claims assessors do their jobs and helped train a new generation of insurance investigators in what to look for when they’re trying to determine how much their companies are going to pay out.

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Training Los Angeles Tool Cornerstone OnDemand 220

socalTECH

JUNE 25, 2019

Los Angeles-based Retina , a startup which develops machine learning and artificial intelligence software for predicting customer lifetime value (CLV) of a company's customer, said it has launched a new tool that it is offering up to small to middle-market e-commerce businesses. READ MORE>>.

Artificial Inteligence 113

Artificial Inteligence Dollar Shave Club Commerce Tool 113

socalTECH

APRIL 5, 2021

Los Angeles-based Pipeliner CRM, which develops customer relationship management software for sales teams, recently released a new update to its software, adding new reporting and analytics features.

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Report Tool Los Angeles Software 113

socalTECH

SEPTEMBER 21, 2016

According to the company, led by longtime CRM veteran Jon Ferrara, the updated software includes such new features as embedding within Office 365 and Google Apps; synchronizes contacts, emails, and calendars; new automatic market segmentation tools; personalized outreach emails; new templates for Gmail; and much more. READ MORE>>.

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Tool Template Santa Monica Email 100

socalTECH

DECEMBER 9, 2014

Woodland Hills-based online marketing services and software developer ReachLocal , which offers up its services to local businesses, said today that it has added a number of analytics and reporting tools to its platform. The company said the new tools will give customers information on ROI of their various online marketing efforts.

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ReachLocal Tool Woodland Hills Report 138

socalTECH

NOVEMBER 7, 2017

Los Angeles-based I.am+ , the tech startup started by pop star will.i.am , said on Monday that it has raised $117M in a venture funding round, and has launched itself into the artificial intelligence tools market for the enterprise. According to I.am+, the round includes Salesforce Ventures, along with other.

Artificial Inteligence 145

Artificial Inteligence Tool Los Angeles Software 145

Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Some consider direct mail very expensive or dead as a lead-generation tool.

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Customer Custom Marketing Startup 146

socalTECH

JANUARY 23, 2013

If you are a millenial entering the workforce, what would you be most comfortable with -- a tool designed to work and look like a social network, or a tool built around an old fashioned corporate enterprise software UI? PromoJam debuted its brand new, self-service version of its social promotions tool today, PromoJam 2.0,

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Tool Services Social Network Template 190

socalTECH

JUNE 2, 2015

Shopatron said its new product, Local Product Search, helps customers find products from brands, offering up real time, local product inventory to those customers. The company says its new tool instead directly points consumers at available inventory of product.

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Tool Product Pricing Customer 100

socalTECH

MAY 9, 2013

Los Angeles-based social promotions software developer PromoJam has rolled out a brand new tool today, a new visual social marketing product called Promotion Builder and DIY Visual Editor. PromoJam''s tools are aimed at helping users build social promotions without requiring coding or a graphic designer, via templates and easy-to-use tools.

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Tool Template Design Los Angeles 178

Both Sides of the Table

DECEMBER 7, 2014

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

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Customer Custom Venture Capital Software Review 341

TechEmpower

JULY 31, 2023

How does it meet customers’ needs? One way to approach that last question is to use this simple model: Customer Acquisition Cost (CAC) How will your business reach prospects? Customer Lifetime Value (CLV) How much money will your business generate from each converted customer? What does the business do?

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Metrics Startup Slides Technical Review 260

TechCrunch LA

NOVEMBER 6, 2019

Five years ago, when the Los Angeles-based enterprise software startup Replicated first launched, it was one of a number of contenders looking to bring containerized software development tools to businesses. For more advanced cluster operators, the KOTS tools provide integrations that set up an application for automated day-2 operations.

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Tool Develop Development Software Development 113

Startup Professionals Musings

FEBRUARY 12, 2020

These days, with the instant access to information and experts in every field around the world, and the wealth of personal assessment tools available on the Internet, there is no excuse for not exploring and evaluating the alternatives before you make a step forward. It can also help you better relate to others and become more self-aware.

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Tool Mentor Help Education 125

socalTECH

DECEMBER 10, 2013

Santa Monica-based SHIFT , which develops real time, online advertising and marketing tools, announced this morning that it has raised $6M in a Series B funding round. shift real time marketing tools online advertising venture capital europe international' SHIFT said it has now raised $14M in funding. SHIFT is led by James Borow.

Tool 174

Tool Marketing Santa Monica Advertising 174

Berkonomics

MAY 30, 2019

Using new tools in a social age. And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain. That story can be in print or in multimedia form. And as a result, more money is flowing into story-telling.

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Case Study Study Custom Customer 120

socalTECH

JUNE 16, 2020

Los Angeles-based online electronics retailer Newegg is looking to attract people interested in building their own, custom computers, with a new "PC Builder", the company said today. The company said its Newegg PC Builder lets users configure their own custom computer, without having to consider the issues of hardware compatibility.

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Startup Professionals Musings

NOVEMBER 15, 2019

Further, based on results from the annual Sierra-Cedar HR Systems Survey , businesses that use data and tools in their people management, rather than traditional manual processes, see a 79% higher return than other organizations, suggesting the time is ripe for relying on data and analytics. Working on the wrong problem or assumption.

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Metrics Tool Statistics Entrepreneur 98

Startup Professionals Musings

MARCH 4, 2019

Is your marketing focus product-centric or customer-centric ? With a wealth of products now available, customers look for the most memorable experience , not just the best product. Amazon is very customer-centric, but it can make all the difference in retail as well as online. Status factors are more important than demographics.

Customer 85

Customer Custom Product Metrics 85

socalTECH

MARCH 13, 2013

PublishThis , the Los Angeles startup headed by Matt Kumin, has enhanced the firm's online, content marketing and curation management tool. The firm said the latest version of its platform is aimed at brands, retailers, media companies, and trade associations, to help them scale their content efforts across digital channels.

Content 171

Content Tool Legalzoom News 171

socalTECH

OCTOBER 18, 2018

Los Angeles-based AppOnboard , the developer of mobile app demo technology led by Jonathan Zweig, says that it now has such app developers as FoxNext Games, Game Insight, Superheart Studios, Jam City, Huuuge Games, and Simple Habit using its tools.

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Technical Review Mobile Technology Customer 133