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Building A Dream Team For Mobile Advertising, with Gradient X

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If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). Why tackle mobile?

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Peering Into The Mobile Games Future With Josh Hartwell of Mobile Deluxe

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What does the world have in store for the mobile games market, and how do mobile games developers look at the world? Tell us about Mobile Deluxe and the types of games you develop? Josh Hartwell: We do premium casual games for mobile devices. Talk about how you went from JAMDAT to Mobile Deluxe?

Mobile 168
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How Mobile Is Changing Oversee's Business, With Debra Domeyer

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Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. Debra Domeyer: Number one, we're definitely showing leadership in mobile innovation. That's a huge amount of mobile traffic.

Mobile 224
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Reaching Girls With MobiGirl Media's Girl-Friendly Mobile Ad Network

socalTECH

It seems like a "no-brainer" -- young girls are among the biggest audiences for mobile games, and there''s a huge subculture of games targeted at iPhone-carrying girls. However, Mobigirl Media (www.mobigirlmedia.com), a new mobile advertising network, is looking to change that by specifically creating an ad network focused on girls.

Mobile 208
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How ChowNow Delivers Mobile Orders For Restaurants, With Christopher Webb

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It's a huge development task to develop your own mobile application, connect into Facebook, and create an online ordering system--unless you use the software from ChowNow (www.chownow.com), one of the newest startups to get funding here in Los Angeles. One is the mobile app. The platform can be divided into three products.

Mobile 197
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Company Offering $10K for a 30 Day Phone Detox, Apply Now

Tech.Co

The connection between excessive social media usage and a catalog of different mental health issues has been highlighted by numerous studies , and many people exhibit behaviors that suggest they’re addicted to their mobile devices. The post Company Offering $10K for a 30 Day Phone Detox, Apply Now appeared first on Tech.co.

Company 228
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Interview with Joel Milne, RepairSmith, Daimler's Mobile Auto Repair Venture

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Our interview this morning is with Joel Milne , the CEO of Los Angeles-based RepairSmith (www.repairsmith.com), a startup offering up mobile automobile repair. Joel Milne: It definitely helps in having a Fortune 100 company backing you. We spoke with Joel about how the company is trying to reinvent the car repair experience.

Mobile 100