article thumbnail

How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Want to eradicate Evite? SEO doesn’t just happen – it requires a content strategy, inbound links, relevancy, keyword strategies, etc. And influencers may help once or twice but ultimately nothing is free. I’ve seen 10 tries. TripAdvisor?

Startup 150